Micralite has launched a brand new website, which coincides with the launch of the brand’s new compact stroller, ProFold Graphite.
David Abbott, Global Head of Brand at Micralite and Silver Cross:‘We could not be more excited to unveil our new Micralite site. As a brand we’re all about making parents’ lives easier, whether that’s with one of our award-winning products or a brand-new website that’s easy-to-navigate, packed full of cool features and looks pretty damn good too.’
We take a closer look.
Introducing the Micralite ProFold Graphite
The Micralite ProFold Graphite is a compact pushchair ideal for city-dwelling families, jet setters, or those looking for a lightweight second buggy.
The buggy’s new colourway boasts sophisticated grey melange fabrics and coordinating chest and harness pads. Its cushioned leather handle and bumper bar in vegan tan provide a striking contrast for a fashion-forward look.
This is a buggy sure to turn heads in the high street this winter, as well as doing its bit for the environment.
What’s in the box?
- UPF50 hood
- Pop-out sun visor
- Bumper bar
- Chest and harness pads
- Reversible liner
- Shoulder strap
- Storm cover
The buggy arrives fully assembled, so hey presto, straight out of the box, you are ready for your first winter adventure.
A city stroller suitable from birth
Micralite is part of the Silver Cross family, a brand known for its high-performance products with an aim to make parenting that bit easier.
The ProFold Graphite offers a fully lie-flat position via a toggled gradual recline making this a pushchair you can use from birth until approximately 4 years of age.
It’s worth noting that the seat unit is fixed and offers a forward-facing view only, which is exactly what you would expect from a pushchair in the city/travel category.
The Micralite ProFold puts comfort and functionality at the forefront of its design.
With added four-wheel suspension and lockable swivel wheels for improved manoeuvrability, the buggy’s one-hand steering and easy one-touch brake makes navigating busy and unpredictable inner-city streets super-easy.
The stroller’s hood has a built-in storage pocket so you can keep your day-to-day essentials within easy reach. The buggy has a reversible and breathable liner made from bamboo fabric, which can be removed and machine washed, so you can keep your stroller looking box fresh.
A compact stroller is only as good as its fold, and the ProFold pretty much does what it says on the tin. The pushchair can be folded easily and quickly with one hand and can free stand when folded for easy, minimal storage.
Compact and cabin approved
The Micralite ProFold is compact, and perfect for even the smallest car boot. Its smart design allows you to store the buggy in overhead train lockers, and is accepted as carry-on luggage for all major airlines. With its handy carry strap, the ProFold is the fab travel companion.
Large shopping basket
The ProFold’s large, easy access shopping basket can hold up to 5kg of kit, which is great for a mad dash about town and essential for trips further afield via train or plane.
A compact stroller ideal for winter
UPF50 weatherproof fabrics make this stroller brilliant for use all-year-round. With its bonded zips, storm cover and extendable hood, it’s a great choice for a winter adventure. There’s no compromise on comfort or usability.
Winter stroller accessories
New for 2020, Micralite’s Winter Packs include a water-resistant footmuff with a cosy micro fleece lining, and a seat of fleece-lined mitts. These winter stroller accessories come in a super-handy toggle bag which attaches to your buggy’s handlebar for easy access. There are three colours to choose from, Carbon, Copper and Oxygen.
Invest in a footmuff for your stroller
A footmuff is essential for winter, and Micralite’s individual footmuffs are available in Carbon, Pink and Blue.
The Micralite ProFold Graphite is a comfy pushchair that’s light and easy to use, meeting the challenges of city living and travelling with kids. It’s not for every terrain, but as lightweight strollers go, it’s a great long-term companion for on-the-go parents.
Head over to Micralite to shop the ProFold Graphite Stroller and enjoy free next day delivery when you order before 3pm.