Nestle Cereals conducted some research into everything parents have to accomplish before getting the kids out the door in the morning and found that almost two thirds of parents reveal they have more than 10 tasks to perform every morning and less than six minutes to complete each of them. The research also found that:

  • Parents’ top priority for breakfast is nutrition over convenience (32%)
  • Over two-thirds are also wary of cost
  • Each serving of Nestle Cereals cost just 26p per bowl (that’s less than a postage stamp)
  • Nestle Cereals contains whole grain and at least seven vitamins and minerals

Which is why Nestle Cereals is working with Marina Fogle at the moment, the mum of two is sharing top tips on how to become a Breakfast Survival Expert because every parent looks for ways to survive the jungle of family life.

Marina’s top tips to make parents’ mornings a little bit easier are:

1. Timing Is Key:

  • Just like making a roast, work backwards. When do you want to leave the house? Allocate time for each task to make sure everyone is up on time to get everything done.

2. Enjoy It:

  • Family life can be a jungle but if you approach everything with a sense of fun then it doesn’t have to be too difficult. Make the morning madness a game! Set the kids a challenge to complete tasks in a certain time and see how they speed off to the finish. It won’t work every day, but rewarding them for doing tasks on time can help to get the job done sometimes!

3. Expect the Unexpected

  • It may seem obvious, but making sure you have everything ready the night before really helps, especially packed lunches. It will help you to have extra time I the morning to deal with those last minute homework requests!

4. Look for the Green Banner

  • Choosing a great breakfast isn’t always easy and sometimes you aren’t sure whether the option you’ve chosen is giving them the nutritious start they need. If you’re looking for something quick and nutritious, look out for the green banner on Nestle Cereals so you have peace of mind.

5. Embrace Disruption

  • What will be will be! Don’t panic if things don’t go as you want them to, you’ll get there in the end. Have a list of the most important things you have to do, like having a good breakfast, and anything else you do is a bonus.


UK parents looking for nutritious ways to survive the jungle of family breakfast

Speed is of the essence in family homes across the UK, as almost two thirds of parents (61%) reveal they have more than 10 tasks to perform every morning – and less than six minutes to complete each of them. According to new research by Nestle Cereals, 70% of parents say they have less than an hour to get through a to do list that includes checking homework, walking the dog, getting everyone washed and dressed – as well making breakfast – before finally making it out the door.

With so much to juggle, it can be hard for parents to make sure their brood is getting the best start to the day – with parents saying their top priority (32%) for breakfast choice is nutrition not convenience, despite the pressure of time. Over two thirds are also wary of cost, meaning whatever they choose it has to fit within the family budget.

Celebrity Mum, Marina Fogle, says: “Just like most families, sometimes we find it hard to navigate the jungle of the morning routine.  But, however busy we are, making time for a nutritious breakfast is key.  A bowl of cereal is not just quick and easy but a source of important nutrients my family needs to start the day in a nutritious balanced way.”

Nestle Cereals are a great choice for breakfast and what’s even better is there’s hardly any mess, washing up or preparation!  Each bowl is made with whole grain and is a great source of at least seven vitamins and minerals** and with over two dozen different Nestle Cereals to choose from there’s no need to worry about everyone wanting something different.  What’s more, each serving of Nestle Cereals only costs 26p per bowl*** and that’s including the price of the milk!

Nutritionist, Juliette Kellow, explains: “Breakfast is considered the most important meal of the day.  You haven’t eaten for about 12 hours so it’s vital your body gets the kick start it needs to help see you through the morning. By eating whole grain cereals with milk, you can ensure you get a mix of fibre, together with vitamins and minerals such as iron and calcium.”

To support other parents looking for help to survive the jungle of family breakfast, Marina has teamed up with Nestle Cereals to launch the ‘Breakfast Survival Guide’, full of tips and advice. For more information visit, or to download the Breakfast Survival Guide, visit.