My Baba Measure / 26 October, 2022 / Christina Walter

My Baba Measure: What’s Hot

Eat&Play, The NEW 4-in-1 Highchair from Micalite

Micralite is forever on a mission to make life easier for parents, and their latest launch, the pioneering new highchair – Eat&Play – is certainly no exception. The new 4-in-1 highchair is designed to grow with your child from six months to five years, taking little ones from meal time to play time. And the best bit? It looks great within any interior. It’s lightweight and portable, so whether you’re using the chair in your kitchen, or your living room, it’ll fit right in. It’s stylish and practical in equal measure, with a dark stone coloring complemented by beech wood legs that come with non-slip foot caps to protect your floor.

4-in-1 highchair from six months to five years

Eat&Play adapts and grows with your child, taking them from their first meals with the removable four-position tray and five-point harness, to family meals at the dining table. With just four clicks, it then adapts easily into a junior chair and table as they get older, making it perfect for both eating and playing.

It’s super-easy to clean too. The tray is dishwasher safe (music to our ears!) and the seat pad and harness can be removed and wiped clean,

Eat&Play is available to purchase on the Micralite website. RRP £125.

VIVIO Junior Multivitamin

Coughs, sniffles and sneezes are those all too familiar sounds that remind us that winter is on the way! For little ones, it can mean days off nursery or school and missed activities, so helping your child be at their healthy best is understandably a top priority for parents.

New research by VIVIO® Junior reveals that over 80% of parents worry their child doesn’t get all of the nutrients they need from their diet alone. New VIVIO Junior Multivitamin provides complete nutritional support for little ones aged 1 year+, packed with 12 vitamins, Zinc and Iodine to support their immunity and cognitive function, and formulated in accordance with the latest research and nutrient guidelines for babies and children. What’s more, VIVIO Junior has just won Best Multivitamin at this year’s National Parenting Product Awards!


As the coughs and colds get into full swing, VIVIO Junior Cough Syrup has a 100% natural, hydrating and soothing formula that’s suitable for little ones from 1, and helps to regulate a cough without (and this is important) suppressing it. It even tastes delicious, with natural honey and strawberry.

VIVIO Junior Multivitamin is £10.99 and VIVIO Junior Cough Syrup is £8.99. Available from, independent pharmacies and Amazon.

BABY born Bathtub

Suitable for children aged 3 years and over, mini mummies and daddies will love to soak BABY born in a nice warm bath after a long day of adventures.

The new tub is blue on the inside and white on the outside with a cute wave feature. Little ones will also have lots of fun exploring its interactive elements to enhance playtime. If the tub is empty, splashing sounds will play, and if little ones fill up the tub with real water, they can give BABY born a nice shower as the water sprays through from the shower head. If the light switch next to the shower is pressed, the outer shell of the bath lights up in different colours adding extra fun.

The BABY born bathtub is the perfect addition to your little ones’ playtime, supporting their imaginations and putting their daily bath and bed routines into practice. We also love that the product comes in 100% plastic-free and full recyclable fuss-free packaging!


New Releases from Tonies

James and The Giant Peach

An orphaned young boy called James is sent to live with his two beastly aunts, Aunt Sponge and Aunt Spiker.

James is sad and lonely with not one friend in the whole world, until one day, at the end of the garden, a peach begins to grow. Curious, James soon finds himself inside the giant peach where he meets a bunch of friendly insects waiting to take him on a magical adventure.

Backpacks, Start-Rite

Start-Rite have launched a new product range, with their fabulous new collection of wipe-clean backpacks. The backpacks boast lots of room inside and out to pack all the snacks and toys your child will need for a day out, at pre-school or a sleepover at a friend or family’s house.

Children will appreciate the padded, adjustable straps for comfort and the easy-to-hold tab loop on top of the bag. The bags have an internal pouch for safe storage of electronics and an external mesh water bottle holder. Smart safety additions include reflective details for safety in low-light conditions. Other useful features include a discrete reversible name tag, as well as a handy keyring tab.

The backpacks come in a variety of cool and on-trend designs, including football, dinosaur, gaming and unicorns. Which one will they choose?

The Evolve 3-in-1 Bouncer is thoughtfully designed to be used at every stage, from newborn through toddlerhood.

From a cosy newborn lounger to a calming infant bouncer, to a fun toddler seat, Evolve is designed with ergonomics at the forefront. For all the moments they can’t have baby in their arms, parents can rest assured their little one is safe, comfortable, and happy.

Developed with guidance from a paediatric orthopaedist, it supports baby from head to hips, creating an ergonomic M-shaped positioning in baby’s hips and helping to prevent flat head syndrome. It is also the only bouncer currently credited with the AGR – Campaign for Healthier Backs seal of approval.

Eau Lovely, Enesco

Eau Lovely is a collection built to encourage people to live their happiest, most positive life possible. Designed by Rachel McCann in Dublin, the Eau Lovely collection consists of a selection of heart-warming, beautifully fragrant candles and reed diffusers.

Presented in a beautiful glass container, candles in the new collection include Eau So Amazing Candle, Eau So Relaxed Candle, Eau So Loved Candle, Eau So Grateful Candle, Eau So Special Candle and Eau So Calm Candle. Each candle is made from natural soy wax and features a corresponding gemstone to strengthen the message of protection, relaxation, love, healing and strength.

For example, the Eau So Loved Candle features a rose quartz gemstone – the stone of universal love.  It restores trust and harmony in relationships, encouraging unconditional love. Rose Quartz purifies and opens the heart at all levels to promote love, self-love, friendship, deep inner healing and feelings of peace. Calming and reassuring, it helps to comfort in times of grief. Rose Quartz dispels negativity and protects against environmental pollution, replacing it with loving vibes. It encourages self-forgiveness and acceptance invoking self-trust and self-worth.

NEW Hair Products, Avent

Serene Scalp Recovery Exfoliating Treatment is a scalp treatment to thoroughly clean the scalp by sweeping away product build-up, balancing oils and fighting flakes to keep the hair follicles healthy with Kaolin, Sarcosine & Macadamia Seed Oil being key ingredients:

Beautifying Phytoactive Hair Bonding Elixir is a leave-in hair oil that works to beautify the appearance of dull hair, aiming to leave your hair shiny and strong with Argan Oil and Carrot Oil being key ingredients.

Winter accessories for the YOYO

Prepare for the icy cold days ahead and weatherproof your YOYO!

BABYZEN have just released their new winter accessories collection for the YOYO pushchair. This collection includes skis, which can be clipped onto the front wheels of the YOYO stroller to alow it to slide easily and safely on the snow, as well as warm and cosy mittens, which attach to the YOYO’s handlebar to protect the parents’ hands during winter strolls.

Little Woolly Vision

Introducing Little Woolly Vision, the multi-award winning stop-motion animation company adding a unique woolly twist to traditional nursery rhymes, creating sing-along videos that parents will love, just as much as the little ones do! Stitched with songs exclusively written for Little Woolly Vision, creative characters and lots of laughter, the unique animation company has already taken the internet by storm with its cheeky take on some of the classic songs of childhood and are now delighted to release their next and 14th video – Old MacDonald Had a Farm!

Quite literally hand-made with love and bursting with charm, the hand-stitched fabric characters step away from the mass-produced computer-generated animations that flood the streaming services, offering something fresh and new, that is also rooted in British heritage. All videos are created using stop-motion animation, which not only adds a unique and tactile look to each rhyme, but also encapsulates that nostalgic, quintessentially British feel children (and adults!) have loved for generations.

Gaspard’s Christmas, Gaspard the Fox, Zeb Soanes

Later this week, author and radio presenter Zeb Soanes, will be launching the fourth installment of his popular children’s book series, Gaspard the Fox – which he started writing in 2017 after befriending a live fox near his home in Islington.

Zeb’s latest book, called Gaspard’s Christmas, aims to teach children about the issue of homelessness, community and friendship – with book royalties going to St Martin-in-the-Fields Charity, a charity that supports people facing homelessness.

Toys Of The Week

LEGO City 60338 Smashing Chimpanzee Stunt Loop, John Lewis

This LEGO® City set features a mechanical chimpanzee stunt-show prop, loop and ramp, plus a flywheel-powered stunt motorbike.

Just add the 3 minifigures for exciting competitions and fun role-play.

Latest Books

I’m (Almost) Never Bored, Anna Milbourne

A wonderful story about a BORED little girl, deprived of screen time, who learns to have fun with her imagination. “I’m BORED!” wails a little girl after her screen time is cut short. “That’s great!” her dad says with a grin. “Being bored comes right before having a Really Good Idea.”

After an initial protest, the little girl dives into her imagination and takes the reader with her on a whirlwind ride of pure fun. A cardboard box becomes a magical train, the washing machine inspires an imaginary trip into space, a scribbly doodle becomes a hungry spaghetti monster, and ants in the garden lead her into an escapade in the Funny Bug Circus.

In a world where children can find entertainment at the touch of a button, it’s ever more important that they have time to be bored – because that’s where they have the space to come up with their own Really Good Ideas.

The Very Hard Book, Idan Ben-Barak and Philip Bunting

Can you …

Forget this line?

Dig half a hole?

This book asks you to imagine and think about some things. That sounds easy, right? Anyone can think stuff. You don’t even need to be standing up. We shall see. Good luck.

Metacognition is the act of thinking about thinking and forms the basis of all critical thought. It is also a concept that comes easily to children whose inquisitive nature makes them a natural at engaging in abstract questions and open-ended thinking. The Very Hard Book starts that ‘thinking’ journey and has a great deal of fun in the process.

What’s On

Meet Santa at John Lewis

John Lewis has partnered with LEGO® to make sure the whole family can experience the magic of Christmas this year. Stores across the UK will be play host to a range of festive treats, with ‘Meet Santa’, a visit to ‘Santa’s Grotto & The Magic Tree’ and a ‘Santa’s Tea Party’.

Book now for a chance to meet the big man himself and receive a LEGO® or LEGO DUPLO® gift. You can even bring your dog to some of the experiences (you’ll need to check which ones!) so it’s a truly festive family occasion… Just make sure they don’t bark at any reindeer!

Visit the John Lewis website to find out what Santa experiences await in a store near you!

Bear Hunt: Live In Concert

The award-winning animated film We’re Going on a Bear Hunt follows the intrepid adventures of siblings Stan, Katie, Rosie, Max, the baby and their pet dog Rufus, who decide one day to go on an adventure through the countryside in search of bears. The animation and music bring to life the irresistible story and beautiful artwork of Michael Rosen and Helen Oxenbury’s bedtime favourite, which has enchanted new family audiences with its story of perseverance, optimism and a love of nature since its Channel 4 TV premiere on Christmas Eve 2016.

Now experience it on the big screen with the thrill of a LIVE SYMPHONY ORCHESTRA! Composer Stuart Hancock will conduct an orchestra comprised of the Band of the Welsh Guards and the Countess of Wessex’s String Orchestra – who recently performed so magnificently alongside all the stars at the Platinum Jubilee Party at the Palace.

The family show will include a fun guide to the musicians in the orchestra and the tunes in the music score to listen out for, as well as singalongs to George Ezra’s charming title song Me and You.

Using the promo code MYBABABEARHUNT at the checkout on the ticket page will give our readers a 10% discount.

On the My Baba wish list…

Thick Hair Gift Set, Duck and Dry

Tito Cashmere Jumper, Cashmirino

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In The Spotlight

Tail-Wagging Transport For Your Pets!

Your furry friends deserve nothing but the best! Whether your pet is old but gold, has little legs, or you have a doggy or kitty diva on your hands, with the WonderFold Pet Stroller your pampered pets will have a PAWSitively perfect travel experience! This lightweight, portable and easy-to-fold 3-in-1 pet stroller, can be easily adapted into a portable car seat or pet carrier, meaning your playful pup can accompany you on every family adventure!



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