Product Reviews / 21 May, 2020 / My Baba

Help Reduce Still Birth Rates With The Aska Maternity Movement Bracelet

The Aska Maternity Movement Bracelet launches to help reduce stillbirth rates & raise funds for the NHS.

Inspired by Mum and NHS Worker Louise Macleod

A mum working within the NHS Maternity Voices Partnership Shropshire, Telford and Wrekin LMS, has shared a jewel of an idea she had during her pregnancy that has helped to launch a maternity movement bracelet as part of the local NHS campaign. The campaign is to raise awareness of the importance of being aware of your baby’s movements in the womb. The Aska Maternity Movement Bracelet has the potential to save a baby’s life and is designed to help women monitor patterns in their baby’s movements. Part of the proceeds of each sale will be donated to NHS Telford and Wrekin Clinical Commissioning Group from this NHS endorsed product. It’s launched to huge initial success and feedback from expectant Mums who found the bracelet invaluable during their pregnancies.


The hope of The Aska Maternity Movement Bracelet is to reduce stillbirths as well as raising vital funds for her local NHS organisation and is made by renowned international jeweller Davidov London Jewellery. Louise is a keen crafter and initially created a DIY bracelet at home during her pregnancy to help track her son’s movements. She created a beaded bracelet with a loop where she would move the loop over the bead to record her baby’s movements in the womb. The counting helped Louise learn the movement patterns of her baby.

“Each bracelet has a starting bead and a movements hoop.” Louise explains. “At the start of the day, you move the hoop back to the starting bead. Every time you feel a period of movement (this can be from a swish or kick, a roll or and elbow to the ribs and is different for every baby) you move the hoop over the next bead. As the day progresses you work around the bracelet moving it every time you feel your baby move. If you reach the end simply work back the opposite way.

Learn to recognise the pattern of your baby’s movements

Each baby and each woman will have a different pattern in movements which becomes more noticeable at around 24 weeks. The main idea is not to count how many kicks or movements you have but instead to notice these patterns. If you notice a reduction in these movements or even an increase it can be a sign that your baby is not happy and you should spend some time feeling for movements. If you are at all concerned then contact your midwife or maternity unit as soon as possible and they can advise you on your next steps. Many people believe that a baby moves less as they get bigger as they have less space. This is in fact not true and a baby should continue to have a similar pattern of movements throughout the pregnancy.”

Shop the Aska Maternity Movement Bracelet

You can buy your Aska Maternity Movement Bracelet for £30


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