Fashion

Where To Shop Preloved, Second-Hand And Rental Clothes For Kids

The world of preloved clothes for kids is a revolution set to change the way we shop forever. Here are our recommendations for the best preloved, second hand and rental kidswear services for kids. 

Mum On The Run: Look For April

The ultimate tennis outfit from dress and cardigan to bespoke tennis balls and the most luxury tennis racket.

Mum On The Run: Look For March

I never know what to wear in March! One is always too hot or too cold, but I hope you like this little selection as much as I do. 

Mum On The Run: Look For December

Christmas fashion for a festive mum on the run in December. Leo’s December pick for this Christmas season is a sparkly dress and heels.

Mum on the Run: Look for November

I love dressing up for the winter months and there are so many delicious things in store at the moment.  High up on my More

Footwear To Beat The Chill: Shop This Season’s Comfiest Boots

With their range of water-resistant hiking boots and wellies, FitFlop has comfort and style down to a science.

Mum on the Run: Look for October

This October is still all about layering for me. A great pair of black jeans and a crisp white tee is a good base More

Tips And Tricks For Building A Sustainable Capsule Wardrobe

Are you ready to transform your wardrobe into an eco-conscious closet? Journalist Rebecca Newman recruits a stylist to help her do exactly that. 

Mango Kids: Cosy Autumn Fashion We Love

As the leaves turn brilliant shades of gold and the crisp autumn air rolls in, it’s time to give your little ones a wardrobe makeover that’s as snug as it is stylish.

Mum on the Run: Look for September

September is always a hard one when it comes to an easy mum on the run style. It’s been such an odd summer and More

Little Feet, Big Adventures: Meet FitFlop’s WonderWellies For Kids! (The Most Comfiest Wellies On The Planet)

Who says a little drizzle should dampen the playtime spirit? Introducing FitFlop’s pint-sized take on the world’s comfiest wellies, here to sprinkle joy in More

Mum On The Run: Look For August

What does one wear in August running about town?  Or might you be running off on a last minute holiday? I’ll tell you what More

Between-Season Style: 24 New-Ins At H&M Kids

Step into the world of kids’ fashion where comfort meets style, and playful layers blend seamlessly with vibrant tees, warmer skirts and trousers with H&M’s Between-Season Style for kids.

A+ Fashion: Rachel Riley’s Trendsetting Back To School Looks

Ready to rock the playground with Rachel Riley’s back to school fashion?

Lakwena x H&M: Sizzling Summer Fashion For Kids

Lakwena x H&M collection is designed exclusively for children, showcasing everyday clothing and delightful accessories.

Mum On The Run: Look For July

Leonora’s pick of holiday mum on the run fashion for July.

Dress To Impress! Summer Fashion At Versace Kids

Get ready for some serious summer style with Versace Kids!

Mum On The Run: Look For June

Leo’s perfect June picks are a chic denim dress, a Riviera style silk hair scarf, comfortable espadrilles, and a trendy bag.

New-Ins At Calvin Klein Kids

We bring you the hottest picks from Calvin Klein Kids’ summer collection, fashion perfect for the warmer months.

The Holiday Shop: What Clothes To Pack The Kids

We’ve teamed up with Next to bring you some handy tips together with our favourite pieces from their SS23 collection.

Shop Spring Summer Fashion At Kenzo Kids

Kenzo Kids offers a range of clothing and accessories for children aged from newborns to teens.

FitFlop’s Beach Collection: The Perfect Sandals For Family Fun In The Sun

Fun-and-fashiony FitFlop iQushion sandals for women are lightweight and flexible, making them perfect for summer fun.

Mum On The Run: The Look For May

Look effortlessly chic and comfy with a tracksuit from Pangaia, a cap from Matches Fashion and New Balance sneakers.

30 New-Ins From Ralph Lauren Kids

Summer’s finally here! Well, ish… To celebrate, we’ve pulled together the perfect summer wardrobe from Ralph Lauren Kids’ for girls and boys. 

Summer Skater Style Fashion For Girls And Boys

M&S gives skater style fashion a makeover for spring summer 2023, combining denim with bold and pastel prints that appeal to both boys and girls.

Kids’ Coronation Fashion To Celebrate The Crowning Of The King

Celebrate the crowning of the king with this royal round-up of kids’ coronation fashion.

Shop Marvel Kidswear For Your Little Superheroes

From sneakers to tees, joggers, pants, sunnies and snapback caps, you’ll find all sorts of Marvel kidswear to float their superhero boat this season. 

FitFlop Launch NEW Kids Collection Just In Time For Summer

Fun, playful and affordable, FitFlop’s biomechanically engineered iQushionTM kids’ sandals offer comfort, support, and awesome pool-cool style.

Mum On The Run: The Look For April

I’d love to say the sun has been out every day but it’s a typical English Spring and I’m still layering up every day. More

24 New-Ins From Reiss Kids

Choose from occasion wear or enjoy the range of casual pieces perfect for the everyday. There’s something for every adventure in ages 4 – 12 years. 

Maternity Fashion: 24 Picks From Isabella Oliver’s Spring Collection

Our favourite go-to maternity fashion label Isabella Oliver has launched its new spring collection, bursting with easy-wear pieces full of colour.

Period Power! Modibodi Launches ‘Design A Pair, Get A Pair’ Competition

Global absorbent apparel brand Modibodi announces its first-ever global youth design competition.

21 Pieces We Love From The New Disney Collection At M&S

This year marks Disney’s centenary, and to celebrate, M&S has launched a new Disney kidswear collection.

Update Their Wardrobe With 30 Spring Pieces From Next

We bring you the latest drop from Next’s spring/summer collection for girls and boys.

Parental Control, Ep 81: Talking Etiquette, Entrepreneurship And The Coronation With Traditional Children’s Clothes Designer Rachel Riley

On this week’s edition of Parental Control, founder of My Baba, Leo Bamford is joined by managing director and fashion designer Rachel Riley.

Mum On The Run: The Look For March

From easy stretch denim and Breton stripes, here’s what Leo’s wearing this March. 

Level Up Your Sneaker Game: Cool Trainers For Kids

From old-skool classics, Nike ticks, Chuck Taylors, lace-ups and velcros, there’s something to suit every individual taste.

New Ins At Stella McCartney Kids

Stella McCartney Kids’ Spring Summer 2023 collection is here, and it’s wild!

24 Winter Wonderland Pieces For Your Maternity Wardrobe

If you’re sporting a growing bump this season and are looking to update your wardrobe with stylish winter maternity fashion, check out our guide More

What To Wear: 24 Partywear Pieces Everyone’s Lusting After…

From the LBD, pom poms to velvet jackets and sparkly sequins galore, together with expert tips from celebrity fashion stylist Ellis Ranson, this is one festive fashion haul you won’t want to miss!

Leo Is Proud To Launch Her First Loungewear Collection

Zita and I are so excited to have launched these two lounge suits for pregnancy and postnatal. We first saw a version of the More

The Traditional Spanish Kidswear Collection You Need To Know This Spring

Celia Muñoz styles La Coqueta’s latest collection, bringing wardrobes to life once again.

SS22 Kidswear: A Charming Cornish Inspired Collection From Frugi

Frugi has sought design inspiration from their very own Cornish surroundings, bringing to life craggy cliffs, sandy shores, vibrant blooms, and the rolling fields of Cornwall.

How To Dress Your Blossoming Bump For Autumn And Beyond

Shop AW21 maternity fashion with expert tips on how to dress during pregnancy.

Shop Stylish (And Affordable) Sunglasses For Summer

Rock the summer sunshine with these affordable on-trend sunglasses for 2021.

Essential Winter Travel Items For Getting Outside

If you’re planning on getting outdoors this winter with your family (it’s still possible depending on where you live), then it’s important that you’re wearing the correct attire.

Trending: Best Biker Boots To Shop Now

This year, the catwalk is full of them. Here’s a round-up of the best biker boots available to shop now.  

The Most Stylish Face Masks For Adults And Kids

We have scoured the web and brought to you our top picks for the most stylish face masks for kids and adults.

The Essential Outdoor Clothing Checklist For All The Family This Spring

Whether you’re an active family or just like getting out and about once in a while, it’s never too late to invest in some outdoor clothing in time for an inevitable wet and windy spring. 

Summer, Sorted! Every Shoe Style They’ll Need This Season

Sandals, canvas, trainers and party shoes are summer essentials. Here’s where to shop the most practical, cool and classic pairs.

AW19 Kidswear Trends

The AW19 Kidswear Trends You Need to Know About

KidPix Katya Pogudina is on hand to give you a sneak-peek into pieces your little babas will be wearing next autumn/winter.

february beauty products

Perfect Pampering Products to Treat Yourself This February

Whether you’re preparing for romance this Valentine’s Day or just need an excuse for some me-time, why not indulge in one of these pamper products?

20 Check Pieces You Should Add To Your Wardrobe Right Now

This season is all about checks and we can’t wait to embrace the blazers, jumpsuits, macs and midi skirts, all tartened up with muted greys and browns with the signature sharp angled lines.

Fashion Lovers! How To Turn Your Hobby Into A Business In 6 Simple Steps

Il Gufo is Italian for owl. Moreover it’s the name of a luxury children’s brand that started small and has now reached international heights.

The Denim Dress Is A Summer Wardrobe Staple – Here’s Where To Buy It

If denim’s your go-to, especially with our unreliably British weather, make the switch up to summer with an ever so versatile denim dress.

20 Luxe Jewellery Pieces New Mums Will Love

Don’t forget it’s just as nice to receive something special that isn’t for the new baba.

16 Flattering Red Swimsuits To Rock This Summer

Your perfect swimsuit should make you feel confident and comfortable (and like an absolute beach goddess). Check out our top picks of the timeless red swimsuit.

26 Summer Bags You Didn’t Realise You Needed In Your Life

Inject some colour and style into your everyday look with one of these brilliant bags new for summer ’18.

How To Shop 24 Sèvres Styles On The High Street

We’ve been busy scouring the internet to get our hands on some fantastic high-street alternatives to these hot 24 Sèvres new arrivals.

Espadrilles Are This Season’s Must-Have Summer Shoes

The first whiff of summer and we’re all hitting the shops to splash some colour into our wardrobes and get beach-ready — even if More

9 Net-A-Porter New Arrivals You Can Copy On The High Street

Here are our high street alternatives to Net-A-Porter’s new arrivals we’re currently crazy about.

The brand behind Princess Charlotte’s blue dress

The dress Princess Charlotte wore to visit her new baby brother sold out immediately. Here are some similar dresses to recreate the look.

12 Petal-Print Tops For A Floral Refresh

With the weather brightening up, it’s time to refresh your look with florals to welcome in the spring-summer season.

Is Prince William really launching a kids’ fashion range?

It’s two years since My 1st Years received the royal seal of approval. Prince George rocked that robe on meeting Barack Obama, the internet went into a frenzy, and More

Check This SS18 Trend: Plaid Prints That Have Made A Comeback

Checks always seem to make a resurgence every so often and this season is no exception. Here are our favourite plaid prints for spring. More

Chic Ways To Rock Green For St Patrick’s & Beyond

If you’re gearing up for St Patrick’s day tomorrow, here’s some fashion inspo for adding some shades of green to your wardrobe. 

Clarks Originals Launch The ‘Mini Me’ Collection and We Love It

Clarks still have their finger on the pulse when it comes to footwear for adults and children alike. The Mini Me collection includes three styles, each an exact rebirth of its original – never before recreated for little feet.

The On-Trend Jewellery That Will Revamp Your Outfit

We’ve rounded up some of the boldest, on-trend jewellery that will completely revamp your current wardrobe and give you that extra spring in your step.

5 Fitness Looks You’ll Want To Rock This January

Wearing comfortable and stylish sportswear can really boost your confidence, so we’ve compiled five fitness looks to inspire you and your wardrobe.

marine cover

Marine Lloris On Fashion, Food And Family!

Marine Lloris speaks to us about her luxury new girlswear brand Manège en Sucre and the best pitch-side beauty must-haves!

10 Statement Jewellery Pieces You Need To Complete Your NYE Look

We look at the top statement jewellery pieces that you can get your hands on this Christmas. Light up your wardrobe with our top 10 list!

The Warmest Pyjamas You Need This Winter!

The colder months are definitely upon us and with the clocks going back next Sunday, it is time for us to go on the hunt for some seriously cosy pyjamas.

How To Choose The Perfect Cocktail Dress

Pick out your perfect cocktail dress in time for the AW17 party season.

The Slogan Fashion You Need In Your Wardrobe!

Check out our top 10 slogan-based fashion garments that you will most definitely relate to. Which one will you choose?!

Autumn Fashion Pieces For Back-To-School Mums

We pick out the best back-to-school garments for the trendiest mums on the block. Browse our pick for the best autumnal choices.

8 Coats & Jackets To Take You From Summer To Autumn

My Baba looks into the best coats to wear for that “in between” weather. Our top 8 jackets/coats are the perfect option to take you from summer to autumn.

10 Of The Prettiest Summer Playsuits We Love

A lowdown of the top 10 prettiest playsuits you can wear this summer. From high-end to high-street, we have the perfect playsuit covered.

Sassy In The City On Fashion, Blogging And Her Baby Bump

We asked luxury lifestyle blogger Sassy In The City about pregnancy, style and her social media presence.

Find The Perfect Swimsuit For Your Body Shape This Summer

We bring you the lowdown on the best swimwear for all body shapes. From apple to hourglass shapes, we have you covered this summer.

Want To Stay Stylish Whilst Breastfeeding? Here’s How

What can we wear to make it easier for us without compromising too much on the style stakes? Our fashion guru Sam Jones tells all.

Detox Your Wardrobe

Don’t Just Detox Your Body… Detox Your Wardrobe

We’re nearly a quarter of the way through 2017 which means many of us have given up on the ‘New Year, new me’ mantra.  More

cutty

Date Night In Good Old Greenwich

The outfit:  This outfit is comprised of TOD’S, Leather ankle boots from mytheresa.com, Mother, The Insider Crop Step Fray Jeans from mytheresa.com, Rosie Assoulin, Gingham seersucker top More

denim

Ultimate Capsule Denim for Your Wardrobe

Denim will always be in our lives, it’s a material that never goes out of fashion, but unfortunately what’s en vogue changes within a More

Mothercare

Spring into SS17 with These Gorgeous Maternity Dresses

I love that when along comes spring, along comes the nautical print, the navy and the whites. This year is no exception; it’s such More

canary

Date Night in Canary Wharf: Bright Lights in Business City

What to wear: This classic boho chic outfit is comprised of a Tory Burch, Jane printed silk chiffon dress from Harvey Nichols, Saint Laurent, More

date-night

Date Night: An Evening In Balham

The outfit: This outfit is comprised of a French Connection, Street Twill Skinny Trouser from House of Fraser, Superdry, Millie Suede Chelsea Boots, Loeffler Randall, tasseled saddle crossbody More

Denim Maternity Fashion

How to Rock Maternity Denim This Season

Here’s the third in our new vlog, The My Baba Fashion Edit. Fashion expert and stylist Adriana Chryssicopoulos from Nine in The Mirror joins us More