Bubble has always been a platform for the most exciting names in kid’s fashion, supporting young designers via initiatives like The Rising Star Award and Perfect Pitch. So, when My Baba asked me to pick my top five SS18 ‘brands to watch’, I knew it would be a difficult decision! After much deliberation, I’ve narrowed it down to these must-see labels who will be unveiling their new season spring/summer collections at the show in July…

Barn of Monkeys

New to Bubble this July, Portuguese kidswear brand Barn of Monkeys will be unveiling its debut collection, ‘Demand the impossible’ at the show. Its founders are a team of passionate creatives, committed to social responsibility and sustainability. Expect high-quality OTEX-cottons, contemporary silhouettes, and abstract prints…

Carlie Grace

I love new-signing Carlie Grace’s classic, premium girlswear, which is designed by friends and fellow mums Suzana and Anna. Its limited-edition collection features plenty of party-ready dresses, feminine prints, and elegant separates, which are perfect if you’re looking to tap into the heritage trend…

Eva & Indie

Prints take centre stage in Eva & Indie’s debut collection which is lovingly handmade by founder Vivian Gaprelian. A talented illustrator, Viv also designs the brand’s trademark fabrics – making them completely unique.


Returning brand Rockahula Kids is a real Bubble favourite thanks to its playful, boutique kid’s accessories. Designed to appeal to parents and little ones alike, each range features bright hair accessories, bags, child-friendly jewellery, and hats and scarves. Look out for the newly-launched boy’s collection…

Wex Baby

At Bubble, we love a slogan tee and Wex Baby’s monochrome creations are all the cooler for being in French! Founded by sister-duo, this new-to-Bubble label encourages kids to take an interest in languages. Its prints are hand-drawn (think quirky characters and fun slogans) and available on long and short sleeved tops.

Article by Lindsay Hoyes, event director, Bubble London.

About The Author

My Baba

"My Baba is packed with expert advice and information on all aspects of fertility, pregnancy, motherhood and parenting. We're constantly researching and reviewing the latest educational toys, gadgets and gizmos, and blogging about the latest crafts, activities, fashions and mouth-watering family recipes. My Baba is also the ultimate present guide with unique gift ideas for babies, toddlers and children of all ages." Leonora Bamford, Founder

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