The Measure: What’s Hot For Parents & Kids

Trotters x Disney x Selfridges: A Magical Collaboration

Trotters, the beloved British children’s brand, has teamed up with Disney and Selfridges for a limited-edition capsule collection that celebrates timeless nostalgia and magic. Launching exclusively at Selfridges London as part of A Most Magical Christmas, the collaboration reimagines classic Disney characters through Trotters’ signature charm and craftsmanship.

Inspired by Disney’s iconic 1980s and 1990s era, the range brings Mickey and Minnie Mouse to life in beautifully modern designs with a nostalgic twist. “It’s been such a joy and an honour to welcome these beloved characters into the Trotters world,” says Sophie Mirman, Trotters’ Founder.

Each piece showcases exquisite detailing from delicate embroidery to appliqué, crafted by Trotters’ family-run manufacturers in Portugal. A standout design features an embroidered London scene, celebrating the city that connects all three brands.

Launching November 2025, the collection will be available exclusively at Selfridges London and trotters.co.uk.

Period Advent Calendar, WUKA

This Christmas, WUKA (wuka.co.uk), the UK’s leading period wear brand, introduces the world’s first Period Advent Calendar (£130, worth £180), designed to support menstruators throughout the festive season.

The calendar includes 12 high-quality essentials for all-day comfort and self-care.

• 4 pairs of WUKA Stretch™ Period Underwear
• Stretch™ Seamless Thong & Boxer Shorts
• Seamless Midi Briefs for Heavy/Super Heavy Flow
• Swim Bikini Bottom & Swim Cap
• 3 Cycle-Support Gummies
• Two-Pocket Changing Wet Bag
• Laundry Gag & Heat Patch

Available in teen and adult sizes, it supports practical period self-care, comfort, and festive fun. Around 3.75 million people in the UK are on their period during Christmas week, making this the first advent calendar to truly prioritise menstruators.

Rainbow High Fashion Doll Air Brush & Create, Smyths

Unleash your imagination with the customisable Rainbow High Air Brush & Create Fashion Doll.

This doll is a blank canvas, dressed in all white and white hair for you to style. With her expressive violet eyes and curly hair, this doll offers an ideal base for creating a unique character in the Rainbow High universe. Designing your very own Rainbow High doll has never been easier. Simply insert one of the washable rainbow markers into the airbrush tool, spray and watch the magic unfold! Colour the hair, outfits, and even the shoes. Want more precision? Use the marker directly on the outfit for detailed designs.

My Dinosaur Shoes, Eleni Tassopoulos Wehner

Come along with Roscoe & Ivy as Roscoe transitions to a new pair of shoes! Roscoe really, really loves his puppy shoes. They’re so soft! So comfy! So… PERFECT! When his puppy shoes get to be too small, it’s time for a new pair of dinosaur shoes. Dinosaur shoes?! Those shoes are different, and new things can be scary. It’s a good thing Roscoe’s gentle big sister Ivy knows how to help him get used to his new shoes. Roscoe & Ivy series focuses on the daily life of a neurodivergent family Created by neurodivergent author and illustrator drawing from their own lived experiences Endnotes offer gentle guidance on introducing kids to new things.

A Winter’s Morning, Angélique Leone

A lonely wolf finds unexpected friendship and warmth in the heart of winter, illustrated by the award-winning and bestselling Grégoire Solotareff.
In the heart of a quiet, snow-covered forest, a lone wolf named Sylvester finds solace in the stillness of winter. But his world of solitude is forever changed when he discovers a small, forgotten teddy bear beneath an ancient oak tree. As Sylvester brings the bear, whom he names Poppy, into his home, an unexpected bond forms between the two. Through shared adventures and quiet moments of companionship, they bring warmth and joy to each other’s lives.

This enchanting picture book is a must-have for children’s bookshelves, perfect for cosying up with on chilly nights.