My Baba Measure / 11 September, 2024 / Ellie Thompson

The Measure: What’s Hot For Parents & Kids

OY! Clear Skin Goals Set, The Green People

Hydro Exfoliator, Stylpro

Ickle Bubba Brings High Fashion Trends To Baby Essentials

Nursery brand, Ickle Bubba, extends its style credentials with the launch of its new Limited-Edition Chrome Collection. This Autumn/Winter, the UK-founded brand, known for its stylish and affordable parenting products, has designed a selection of must-have modern metallic accessories, so mamas can bring their own individual style into the parenting game.

The Limited-Edition Chrome Collection comprises both a rucksack and cross-body changing bag, as well as a universal pram and stroller footmuff. Each piece is thoughtfully designed with premium finishes including chic gun-metal zips, whilst keeping items such as the footmuff super comfortable for bubba and practical for parents.

Whether you opt for the Lyra Luxury Changing Rucksack, the Vega Luxury Cross-Body Changing Bag or Premium Pram and Stroller Footmuff, stand out on the streets as chrome is the colour this season.

Available exclusively, while stocks last, at Ickle Bubba

Stripe & Stare Launch The Bra Shop

Stripe & Stare, known for creating the world’s most comfortable knickers, is excited to launch four new bra shapes. After nearly two years of research and development, these meticulously crafted designs aim to match every body type perfectly, expanding the collection to seven options in total. The new styles include The Smooth Sculpt Padded Bra, The Lace Plunge Bra, The Lace Square Bra, and The Scoop Bra, joining the existing T-Shirt Bra, Lace Bralette, and Cut Out Bralette. Available in sizes XS to 4X, there’s something for everyone.

As a female-founded, UK-based B Corp, Stripe & Stare is committed to responsible sourcing, using Tencel MODAL fibres derived from sustainably sourced trees. These fibres are not only twice as soft as cotton but are also naturally breathable and moisture-wicking. The new bras, made with this signature material and free of underwires, ensure ultimate comfort in a range of everyday essentials and fun colours.

New Road Coat, Multimac

As the weather cools and winter coats come out, Multimac, a leader in child seat technology, is reminding parents to avoid bulky clothing in the car for safety reasons. Bulky coats can interfere with proper seat belt fit, compromising the effectiveness of car seats. Kevin Macliver, Multimac’s inventor, explains that in a crash, the padding in thick coats compresses, causing the seat belt to sit too loosely and putting children at greater risk of injury.

To address this, Multimac has launched the Road Coat, a specially designed garment that keeps children warm while ensuring the seat belt fits securely. The Road Coat features heavy-duty zippers for easy adjustment, a split collar for harnesses, and anti-slip dots to prevent slippage. The Road Coat offers parents peace of mind by combining safety and comfort on every journey.

Pilates By Bel

Pilates By Bel is an online Pilates studio that offers hundreds of workouts to suit all levels and life stages. The classes use contemporary Pilates principles to enhance your physical wellbeing. Created by Annabel Luke – Pilates Instructor, Personal Trainer and Nutritionist – Annabel’s goal is to inspire you to move your body regularly, in a way that satisfies and feels good for you.

Toys of The Week

New Playmobil Junior Toddler Range, Playmobil

Playmobil, the well-known toy brand, has introduced an exciting new toddler line called Playmobil Junior. Previously branded as PLAYMOBIL 1.2.3, the reimagined Playmobil Junior collection features a wide range of playsets that are both entertaining and eco-friendly. Made from plastics with at least 90% derived from plant-based sources, the new sets highlight Playmobil’s dedication to sustainability.

These playsets are thoughtfully designed to support children’s development through play. Kids can explore activities like stacking, puzzling, and sorting, fostering imaginative play. With a variety of interactive features and limitless possibilities, Playmobil Junior sparks creativity and cognitive growth in young minds.

Latest Books

Dread Wood, Terror Tower, Jennifer Killick

Terror Tower is the final instalment of the terrific comedy horror series for 8-12 year olds by Jennifer Killick.

Angelo and his friends have faced some truly fearsome foes, from mind-controlling parasites to deadly monsters of the deep and giant spiders to vampire birds … but their adventures aren’t over yet!

Dread Wood High is suffering from an infestation of caterpillars. But these are no ordinary caterpillars. These creepy creatures grow into giant, mutant, killer moths with a taste for BLOOD! They’ll stop at nothing until everything – and everyone – is destroyed. It’s Club Loser’s toughest battle to date. It’s all to play for … and everything is at stake.

The Beast and the Bethany, The Final Feast, Jack Meggitt-Phillips

Ebenezer Tweezer has spent the best part of 512 years doing whatever he wanted, but that all changed when he met Bethany – a rude, snotty-nosed prankster. Ebenezer has come to care for this strange, slightly smelly little scowler more than he has cared about anyone or anything before.

It’s just as well, because when this story begins, Bethany needs a friend. She has just discovered that her parents Augustus and Gemima were dreadful criminals before they died in an only slightly more dreadful fire.

Except – it seems her father did NOT die at all. Augustus returns to Bethany’s life, begging for Bethany’s help to clear his name and show him how to live a life that is free from crime.

As the action barrels towards celebrations for Ebenezer’s 513th birthday, Ebenezer, Miss Muddle and Geoffrey have to figure out Augustus’ true motives for coming back into Bethany’s life. Can they show Bethany the true meaning of family, before it’s too late?

Amari and the Despicable Wonders, BB Alston

Amari and the Despicable Wonders is the third book in the epic fantasy series for readers aged 8-12 as Amari’s adventures continue.

War has come to the supernatural world, and Amari’s two worst enemies are leading the charge.

Elaine Harlowe has manipulated her way into becoming prime minister, using her mind control ability to force the Bureau to take up her vicious grudge against magiciankind. Meanwhile, Dylan Van Helsing, the newly crowned leader of the League of Magicians?and Amari’s former partner?is after a destructive new power that would not only ensure the magicians’ victory … it would make him invincible.

TRIPS & EVENTS

Wey River Festival in Guildford

The Wey River Festival is back on Saturday 14 September, at Dapdune Wharf, in the heart of Guildford, with food and craft stalls, live music and children’s activities, culminating in a colourful evening illuminated pageant.

On Saturday the gates open at 11am. Browse local food and craft stalls, enjoy the sights and sounds of Morris dancers and Alder Valley brass band, and see free performances from Prologue Youth Theatre and listen to students from ACM. There’s lots for families too, with games, crafts and sports on the island.

The highlight of the event is the Saturday evening illuminated pageant, which processes slowly downstream from the centre of Guildford to Dapdune Wharf, where crowds on the Wharf and live music meet it.

Narrowboats moored at the side of the canal before taking part in the pageant on the River Wey, Surrey.

Cheltenham Literature Festival’s 75th Anniversary

Many of the nation’s favourite children’s and YA authors will be at Cheltenham Literature Festival between 4-13 October, entertaining families and young people alike. Enjoy prehistoric rhymes with Kes Gray and Jim Field (Oi Dinosaurs!), Supertato silliness with Sue Hendra, and interactive Bing stories with Lucy Walters. Mama G shares magical Elmer tales, while Michael Rosen delights with new books and poems. Get creative with draw-alongs and a Crazy Comic draw-off. Other highlights include Cornelia Funke’s return to Inkheart, Alexander Armstrong’s new Evenfall adventure, and live podcasts with Frank Cottrell-Boyce and Nadia Shireen. Head to cheltenhamfestivals.org/whats-on for more information.

A Wonderfully Witchy Welcome to Stonor Park This Halloween

This Halloween, Stonor Park in Oxfordshire invites families to step into a magical world of spooky stories and wicked witches. From October 19th to November 3rd, the 850-year-old estate will host a variety of Halloween-themed activities, including The Moon Witch’s Halloween Adventure in the enchanting Tumblestone Hollow playground.

Visitors can enjoy atmospheric readings from The Moon Witch and The Thief, embark on a Halloween Scavenger Hunt, and pick pumpkins from the patch. With spine-tingling surprises, a spooky trail, and festive treats like wood-fired pizzas, Stonor Park offers a thrilling experience for all ages. For tickets and details, visit www.stonor.com.

Family Carnival at Swingers West End

Bookings are now open for the highly anticipated new Carnival experience at Swingers West End. Sundays are family day and guests can play carnival games such as Down the Clown, Skeeball, and Ring Toss. There’s a mix of individual games and multiplayer experiences to keep the competitive spirit alive.

A must-visit destination, drawing guests in with its quintessentially English seaside vibe, thrilling crazy golf, world-class hospitality, and delicious street food from Pizza Pilgrims, breddos and Patty & Bun.

Read Next

6 Things To Do In London’s Royal Parks This Autumn

Shop Spooky Halloween Decorations And Supplies

In The Spotlight

Get Party Ready: Linzi's New Edit For Every Invite This Season

Step into party season with Linzi’s gorgeous collection of occasion-ready footwear. From sparkling heels and statement platforms to elegant courts and chic ballet flats, there’s something for every festive celebration. Whether you’re dressing up for a Christmas party, heading out for cocktails or planning your New Year’s Eve look, Linzi has the finishing touches covered. Think eye-catching details, flattering silhouettes and plenty of sparkle, all at prices that won’t blow the party budget.

 

SHOP HERE

Latest posts

Christmas Gifting / 15 November, 2026

Ultimate Teen Boy Gift Guide: The Cool, The Techy & The Unexpected

Christmas Gifting / 14 November, 2026

Shop The Best Christmas Gifts For Babies And Toddlers

Christmas Gifting / 13 November, 2026

15 Luxury Christmas Hampers

Baby / 13 November, 2026

The Best Baby Gear To Gift This Christmas

Christmas / 12 November, 2026

Deck the Halls: 30 Homeware Gifts For Christmas