My Baba Measure / 16 October, 2024 / Ellie Thompson

The Measure: What’s Hot for Parents & Kids

Compex Molecule, Compex

No More Period Nightmares! WUKA Launch New Sleep Collection To Close The ‘Period Sleep Gap’

WUKA has launched a new Sleep Collection to close the “period sleep gap,” addressing how menstruation affects sleep quality due to heavy flows, leaks, and discomfort. This innovative line offers up to 12 hours of leak-proof protection, with different styles designed for comfort and adaptability during sleep. The collection includes breathable, super-absorbent period underwear that is reusable, eco-friendly, and can replace hundreds of disposable pads and tampons. With options like boxer shorts and high-waist briefs, WUKA ensures comfort and security throughout the night, making it easier to rest without the worry of leaks.

WUKA Stretch™ Boxer Shorts – Heavy – £18.99

Super stretchy, low-rise boxer shorts offer all-night comfort and flexible, leak-proof protection for heavy flows. With Stretch™ Technology, they expand up to four sizes for a seamless, ultra-comfy fit, even when bloated. The built-in absorbent, odor-proof gusset provides up to 12 hours of protection, holding up to 20ml (equivalent to 4 tampons or 3 pads). The soft, seamless material ensures a smooth, invisible fit with no visible panty lines (VPL).

Three sizes: Size 1 (XS – L), Size 2 (XL – 4XL) & Size 3 (3XL – 6XL)

WUKA Ultimate™ High Waist – Super Heavy

Soft, breathable sleepwear designed for super heavy flows, offering full coverage for front, side, and back sleepers. With a double absorbent layer holding up to 60ml (12 tampons or 8 pads) and an extended gusset for all-night leak-proof protection, Tencel™ Modal fabric keeps you cool and comfortable, while mesh panels enhance breathability.

Choose from sizes XXS – 6XL

WUKA Ultimate™ Boxer Shorts – Medium

Soft and comfortable sleepwear offering extra coverage for those worried about leaks. Absorbs up to 15ml (3 tampons or 2 pads) with an extended, full-coverage gusset that stretches from front to back for leak-proof protection throughout the night. Made from ultra-breathable Tencel™ Modal, it’s 3X softer than cotton and keeps you cool and comfortable all night long.

Choose from sizes XXS – 6XL

NEW Online Platform & Digital Community: The JJ Club

Officially launched in September, The JJ Club is a new luxury private members’ club for modern families and discerning individuals: a hub dedicated to enhancing family life and making a difference to the local SW London community. The JJ Club will centre around four core areas of support: Friends with Benefits, Events & Connections, Little Black Book, and The Insider Edit. Starting life as an online platform and digital community, a flagship physical site is targeted to open later in 2025 as the cornerstone of this community. The JJ Club is just £15 a month, apply for membership now.

Spencer Matthew’s CleanCo is Now Officially Alcohol-Free

Founded in 2019 by entrepreneur and British TV personality Spencer Matthews, CleanCo has quickly become the world’s leading independent alcohol-free spirit brand. CleanCo was the first to offer a complete range of alcohol-free alternatives to major spirits, and it has since grown to be the best-selling independent brand globally, with over 30 international awards and the highest ratings on Trustpilot.

The brand recently transitioned its entire range to 0.0% ABV to better cater to those abstaining from alcohol, while introducing a fresh new bottle design that is eco-friendly. With offerings like Clean G (Gin), Clean R (Rum), and Clean W (Whiskey), CleanCo delivers a full experience without compromising on taste or quality, solidifying its leadership in alcohol-free innovation.

NEW Newbie Store Opening In Brent Cross Shopping Centre

Newbie is continuing their expansion in the UK and will be opening their 6th store this Thursday, 17th October at 10 am in the Brent Cross Shopping Centre. This Swedish children’s brand offers a complete wardrobe for children aged 0 months to 8 years, featuring hand-drawn patterns and a soft colour palette. The first 100 customers will receive a goodie bag and there’s an exclusive 15% off opening offer from Thursday, 17th October until Sunday, 20th October. Newbie’s clothing is inspired by nature with a clear focus on sustainability.

Make sure you don’t miss out this week on this exclusive discount for your little ones at the Newbie Brent Cross store and pick up some of timeless pieces to keep your little ones warm this Winter or shop the new Christmas collection.

Book Pocket Tonie range, tonies

tonies has introduced an exciting new addition to its lineup: the Book Pocket Tonie range. These are full-length, unabridged audiobook Tonies, specifically designed for older children aged 5 to 10, offering an engaging and immersive experience that extends the enjoyment of the Toniebox for even more years. At an affordable price of just £8.99 each, the new collection provides excellent value for families looking to expand their children’s audiobook library.

The Book Pocket Tonie range debuts with 20 popular titles from beloved authors, including Tom Fletcher, Dav Pilkey, David Walliams, Andrea Beaty, Adam Kay and the timeless works of Enid Blyton. With such a diverse selection, there’s something for every young listener, making this collection a perfect way to foster a love of stories and reading in children.

Toy of The Week

 

Story Dream, Little Tikes

Storytime comes to life with the easy-to-use Little Tikes Story Dream Machine. Children can watch, listen, and read along to their favourite stories.

This unique, fun experience develops beginning reading skills and word recognition and will get kids excited about reading. Includes 3 Fairy Tale stories: The Ugly Duckling, The Princess and the Pea, and The Emperor’s New Clothes and The Ugly Duckling Duck character that creates more light effects in nightlight mode. Colourful lights and sound effects help each story magically unfold. The recommended projection distance is 2 to 6 feet.

 

Latest Books

 

 

Whole Whale, Karen Yin

One hundred unusual animals try to squeeze into the pages of this raucous rhyming tale. But will there be room to fit a whole blue whale? The humorous ending features an expansive double gatefold and educational endnotes list the 100 animals in the book

 

 

Whatever Comes Tomorrow, Rebecca Gardyn Levington

We might not know what the future holds, but the lyrical rhyming text in this beautiful book reassures readers that they have the resilience and strength to face whatever comes their way. Whimsical illustrations make for a captivating read-aloud or bedtime story. Inspired by the author’s own experience with anxiety, this book offers gentle wisdom applicable to both children and adults. End matter includes a discussion guide and activity ideas for managing worries.

What’s On

Day of the Dead 2024 at Wahaca

As the nights draw in and autumn arrives, it’s celebration season at Wahaca as the Mexican-inspired restaurant gears up to mark Día de los Muertos, or Day of the Dead. This joyous, colourful fiesta is observed throughout Mexico and beyond every November, with family and friends getting together to celebrate and remember the lives of their loved ones passed – and Wahaca will be joining in the festivities at each of its 14 restaurants across the UK from now until 12th November.

IN THE SPOTLIGHT…

The Simba Hybrid® Cot Bed Mattress

Sleep is even more important for children than it is for adults and that’s why SIMBA has packed their award-winning tech into this double-sided, 8–layered sleeping beauty. It’s designed to keep your child comfortable through babyhood, on the firm, flat sleep surface they need. Then, at 12 months, you can turn it over for the more cushioned and edge-to-edge support that toddlers need. Includes water-resistant inner and washable cover.

Suitable from birth to 3yrs.+

Read Next

Strider Bikes – The Quick, No-Fuss Christmas Gift That Grows With Your Child

Maxi-Cosi Oxford: The 3-In-1 Travel System Bundle For Growing Families

In The Spotlight

Get Party Ready: Linzi's New Edit For Every Invite This Season

Step into party season with Linzi’s gorgeous collection of occasion-ready footwear. From sparkling heels and statement platforms to elegant courts and chic ballet flats, there’s something for every festive celebration. Whether you’re dressing up for a Christmas party, heading out for cocktails or planning your New Year’s Eve look, Linzi has the finishing touches covered. Think eye-catching details, flattering silhouettes and plenty of sparkle, all at prices that won’t blow the party budget.

 

SHOP HERE

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