My Baba Measure / 28 May, 2025 / Christina Walter
Collagen ReActivate PM, Hydro Peptide

Tumbler with Handle, air up®

Baby Milena Floral Print Dress Ivory, Monsoon Kids

Skin Daily SPF50, Emma Coleman Skin

Mauve, a refined blend of purple and grey, is at the forefront of a growing interior design trend—one that uses nature-inspired hues to add vibrant colour to any space.
This new colour joins the iconic Tripp Trapp® Trend Collection, complementing nature-inspired shades like Glacier Green, Fjord Blue, and Terracotta.
Tripp Trapp® Heather Mauve is a statement in versatility and style. It works well for both neutral interiors and more vibrant, maximalist spaces. Whether complementing a classic nursery or enhancing contemporary interior design, this colour adapts effortlessly.
Alongside the release of Tripp Trapp® in this serene colour, we’re also launching Tripp Trapp® Baby Set² Heather Mauve and Tripp Trapp® Classic Cushion Heather Mauve. Reflecting our commitment to sustainability and connection to nature, the Classic Cushion in this shade is made from pure OCS cotton, free of coating layers. These accessories complement not only Tripp Trapp® Heather Mauve but also a range of colours from both the Natural and Trend collections of this iconic chair.

Designed by Peter Opsvik in 1972, Tripp Trapp® revolutionised children’s furniture by bringing little ones to the table and letting them sit eye-to-eye with their family. The intelligent, adjustable design allows freedom of movement with both a depth- and height-adjustable seat and footplates. This ensures Tripp Trapp® grows with your child right into adulthood, giving them a comfortable seat at any age. A true design classic, it has found a place in more than 15 million homes worldwide and is showcased in renowned museums like MoMA in New York, the V&A in London, and Centre Pompidou in Paris.
Meet the travel game-changer that allows babies and toddlers to dream sweetly with light-blocking magic and a portable cooling fan! Pair with a travel cot, mini cob, or SlumberPod’s self-inflating air mattress SlumberTot for the perfect private sleep nook at home or on the go.
The breathable fabric blocks 95 %+ of light so parents can enjoy awake time with baby sleeps soundly in the dark, just a few feet away. The perfect solution to give little ones their own private sleep space so they can sleep soundly, even when big sis is still awake.
Thoughtfully designed to keep light out but let air in. Includes 4 adjustable ventilation panels and two pockets for our mini fan. Convenient monitor pocket to keep an eye on baby. Designed for portability. Easy to set up and take down. Fits inside a carry-on with room to spare.

Dr. Squatch is levelling up your grooming routine with a limited-edition Minecraft collection, perfect for fans of the iconic game. Inspired by the thrill of survival mode, the line includes the Diamond Scrub Bar Soap and Diamond Sticc Deodorant, designed to keep you fresh through any real-world quest. The bar soap is packed with diamond powder and pumice for a heavy-grit lather and rugged scent notes of smoke, cedar, oak, and thyme.
The deodorant delivers long-lasting protection with bold, earthy aromas to match. The collection is available to shop on Dr. Squatch, with products sold individually and as value packs. Whether you’re crafting IRL or in-game, this collab levels up your routine.

Two of the biggest names in the stroller world—Bugaboo and Joolz—are joining forces to drive international growth and innovation. While both brands will remain distinct, their combined strength will mean even more high-quality, stylish, and sustainable choices for parents worldwide.
Dutch-born and globally loved, Bugaboo and Joolz are renowned for their design-led parenting gear, which is as functional as it’s beautiful. This new partnership brings together their shared commitment to smart engineering, sustainability, and creating better futures for families.
The collaboration will be led by Bugaboo CEO Adriaan Thierry, with Joolz CEO Richard den Hollander stepping in as Deputy CEO to focus on growth and innovation.
One thing’s for sure: parenting just got a whole lot more exciting.

Say hello to myFirst Camera Insta 2.0 – your child’s pocket-sized studio for everyday adventures! Built just for little hands, this fun, easy-to-use camera lets kids snap, print, and create on the go—no ink, no mess, no fuss. Made from BPA-free, non-toxic materials, it’s totally safe for curious explorers. Whether they’re capturing their favourite toy, a family trip, or the dog doing something silly, it’s a great way to spark creativity and build their own daily photo journal. Let the stories (and the smiles) roll!

Orchard Toys introduces a charming new Baby and Toddler collection, distinctively designed in soft pastel colours to stand apart from its core range. This delightful collection includes four engaging products tailored to support early learning and development through play.
Leading the range is Under the Sea, a beautifully illustrated wooden nesting puzzle featuring five sea creatures that encourages fine motor skills and problem-solving. Match and Feel offers six textured, two-piece puzzles with jungle animals, providing a sensory-rich experience for toddlers. See and Sound features 24 extra-large flashcards to help little ones from 9 months+ learn about farm animals and their sounds, with added activities for parents.
Finally, the Woodland Puzzle includes seven chunky animal pieces that support coordination and inspire imaginative play. Designed for babies and toddlers from 9 months+, each item champions the quality and educational fun Orchard Toys is known for. Prices start at £10.

A heartwarming celebration of friendship, voice, and being seen just as you are.
Ava Spark: Hello, I’m Here! is a joyful, feel-good story that shines a light on the power of connection and communication—no matter how you speak. Written with warmth and authenticity, it’s a story that will resonate with children and adults alike. As Paralympic gold medallist Danielle Brown says, “A real feel-good story that beautifully captures the power of friendship.”
About the Author
Alex Field is the author of twelve books, including I’m a Tiger, which was shortlisted for the Speech Pathology Australia Book of the Year Award. Inspired by her son, who used a communication aid much like Ava, Alex knows the magic of conversations about cricket, food—and especially cake. She splits her time between Sydney and London (though she wishes the flight took two hours instead of 21!) and shares her author journey on Instagram at @alexfield_author.

Festival season is off to a great start for Edx Education®, as the leading educational toy brand returned to TOTFest® in Yorkshire, on Sunday, 18 th May. Further exciting TOTFest® events will take place across the UK this summer:
Suffolk – 8th June
Surrey – 22nd June
Cheshire – 6th July
Berkshire – 20th July
Edx Education® has teamed up with the iconic The Very Hungry Caterpillar™ and World of Eric Carle™ to deliver a truly unforgettable play experience for families. Guests will enjoy an exclusive sneak peek of Edx Education’s new The Very Hungry Caterpillar™ learning through play range, which will launch later this year!
At each event, Edx Education® will be hosting a vibrant The Very Hungry Caterpillar™ themed marquee, complete with five engaging play zones and a photo-worthy butterfly zone, all designed to bring Eric Carle’s world of discovery and creativity to life.
