Living / 21 August, 2023 / My Baba

Unveiling The Stars of Safety, Sustainability + Innovation: Exploring Britax Römer’s ADAC Award Winning Car Seats

For over five decades, Britax Römer has been a global leader in child safety technology, providing safe, comfortable, and easy-to-use child mobility solutions. Their mission is to make family travel safer, ensuring that parents and their children are protected on the road. With a deep sense of responsibility, they also care for the world in which our children grow up, striving to protect their future through sustainable practices.

Britax Römer ADAC awards

With the KIDFIX i-SIZE and DUALFIX M PLUS receiving prestigious ADAC awards in the last year and the sustainability efforts reaching new heights, Britax Römer continues to innovate and lead the industry in child safety and mobility solutions. As they continuously work on future projects, parents can rest assured that Britax Römer remains dedicated to protecting dreams, providing the safest and most sustainable journey for our little ones.

Best car seat for big kids

The KIDFIX i-SIZE has received widespread attention, particularly when it was announced as a winner in the latest ADAC crash-tests in October 2022, scoring an impressive 1.8 in the 100 – 150 cm category. ADAC, a renowned automobile club, praised the KIDFIX i-SIZE as “the best car seat for big kids.” The test results take into account safety, handling, comfort, and hazardous substances, reaffirming the KIDFIX i-SIZE’s position as a top-notch car seat.

Test winner in Toddler Category

Not to be outdone, Britax Römer’s DUALFIX M PLUS 360 Spin seat has also achieved ADAC recognition this year, being awarded the coveted Test Winner title in the Toddler Category with an overall score of 2.3. Safety is at the forefront of the DUALFIX M PLUS design, boasting a good (2.1) safety score. Moreover, its usability and comfort scores were highly praised, with very good scores for size adjustment (1.4) and space for the growing child (1.0). This shows that the DUALFIX M PLUS has been developed based on consumer insights and needs, making it a reliable choice for parents.

Understanding the ADAC test scores is essential to appreciate the excellence of these car seats. The scores range from 0 to 5, with lower scores indicating better performance. ADAC tests cover all aspects of the car seats, including safety during frontal or lateral impacts, ease of use, child comfort, and the presence of harmful substances.

Let’s take a closer look!

KIDFIX i-SIZE, the award-winning highback booster seat

The KIDFIX i-SIZE car seat by Britax Römer is a highback booster seat that takes child safety and comfort to a whole new level. Designed for children from approximately 100 cm to 150 cm in height (around 3.5 years to 12 years old), this innovative car seat ensures a secure and enjoyable ride for your growing child.

Safety is king

Safety is the top priority for Britax Römer, and the KIDFIX i-SIZE is no exception. This car seat is equipped with advanced safety features, including the Side Impact Cushion Technology (SICT), which minimises the distance between the car and the seat, reducing the force of a side collision by up to 40%*. Additionally, the highback design provides optimal head and neck protection, while the SecureGuard helps to keep the lap belt in the correct position over the pelvic bones, enhancing safety during any journey.

The KIDFIX i-SIZE is designed to adapt to your child’s changing needs. The headrest and harness system can be easily adjusted to accommodate their height, ensuring a proper and secure fit at every stage of their growth. As your child reaches new milestones, the KIDFIX i-SIZE will keep up, providing safety and comfort throughout their journey.

Easy installation

Parents will appreciate the convenience and ease of use offered by the KIDFIX i-SIZE. Installing the car seat is a breeze, thanks to the ISOFIX connectors and the easy-to-follow installation guides. The seat’s lightweight design also allows for effortless switching between different vehicles, making it a perfect choice for families on the go.

In 2021, Britax Römer took a significant step towards sustainability by leading a product-led initiative with their KIDFIX i-SIZE highback booster car seat. They reimagined their packaging, replacing it with sustainable alternatives. Each KIDFIX i-SIZE seat is now packed in a plant-based bag and a recycled carton made from responsible sources. Even the tags used for product information are biodegradable, leaving no trace of microplastics in the ecosystem.

GREEN SENSE collection

The GREEN SENSE collection, launched in 2021, is another testament to Britax Römer’s dedication to sustainability. Made with 100% recycled polyester, each GREEN SENSE seat utilizes up to 138 plastic PET bottles, creatively transformed into premium fabric covers. The diamond-patterned mesh fabric on the seats is also 100% recycled, enhancing air circulation for added comfort during travel.

The GREEN SENSE collection offers three stylish colors: Atlantic Green, Fossil Grey, and NEW Galaxy Black and are all available on the KIDFIX i-SIZE.

100% carbon-neutral car seat

In November 2022, Britax Römer proudly announced the KIDFIX i-SIZE as their first 100% carbon-neutral product, aligning with their commitment to sustainability. To assess the product’s carbon footprint, they meticulously accounted for greenhouse gas emissions throughout the life cycle, from production to shipping. Clever engineering and manufacturing in their German factory enable shorter transport routes and minimize environmental impact. The product carbon footprint for the KIDFIX i-SIZE, calculated with their partner TÜV Rheinland, is approximately 19 kg CO2e. Britax Römer continuously works to further reduce this footprint while ensuring the seat’s utmost safety.

The commitment to sustainability extends beyond carbon neutrality. Britax Römer, in partnership with MyClimate, supports a project in Uganda that provides clean drinking water to schools and households. By disseminating water purification systems to low-income households and institutions, they improve the livelihoods and health conditions of thousands of people, contributing to a better future for communities in need.

DUALFIX M PLUS 360 Spin

When it comes to your child’s safety and comfort during car journeys, the DUALFIX M PLUS from Britax Römer is a game-changer. This innovative car seat is designed to provide top-notch protection, ease of use, and versatility, ensuring a smooth and secure ride for your little one.

The DUALFIX M PLUS is a rearward and forward-facing car seat suitable for children from 61 cm to 105 cm in height (approximately 3 months to 4 years) and up to 20kg in weight – WOW! Thanks to its clever design, the seat can rotate 360 degrees, making it incredibly convenient for parents to get their child in and out of the car with ease.

Safety is paramount for Britax Römer, and the DUALFIX M PLUS is no exception. It is equipped with superior safety features to ensure optimal protection for your child. The seat is designed with deep, softly padded side wings that cocoon your little one, providing enhanced protection in the event of a collision. The five-point harness system distributes the force of impact across the shoulders, hips, and between the legs, securing your child firmly in place.

360 rotation

One standout feature of the DUALFIX M PLUS is its impressive 360-degree rotation. This allows you to switch the seat between rearward and forward-facing positions effortlessly. When your child is rearward-facing, they are in the safest position during a frontal collision – the most common type of accident on the roads. As they grow older and become more curious about the world around them, simply rotate the seat to forward-facing mode, allowing them to face forward securely.

Best car seats that grow with your child

The DUALFIX M PLUS is thoughtfully designed to grow with your child. Its adjustable headrest and harness system can be easily altered to accommodate your child’s height, providing a snug and comfortable fit as they grow. The seat also offers generous space for your little one, ensuring a comfortable journey throughout their early years.

Ease of use is a key focus for Britax Römer, and the DUALFIX M PLUS exemplifies this. The 360-degree rotation makes getting your child in and out of the car a breeze, especially in tight spaces. The seat is also equipped with an intelligent retractor system, which automatically tightens the lower tethers for a secure fit once the seat is fixed in place.

Safety, ease of use, and comfort come together harmoniously in the DUALFIX M PLUS, making it a top choice for parents seeking the best for their children.

Shop now

DUALFIX M PLUS – car seat | Britax Römer (britax-romer.co.uk)

KIDFIX i-SIZE – highback booster | Britax Römer (britax-romer.co.uk)

*Safest KIDFIX to date during internal tests, Britax Römer 2021

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