Living / 29 September, 2021 / Ellie Thompson
For chic AW21 maternity fashion that flatters and grows with your bump, look no further than London-based brand Isabella Oliver. Their beautiful range of sustainable maternity wear makes dressing your bump effortless and easy, whatever month of the year. We take a look at their latest collection of maternity clothes, perfect for autumn into winter.
Isabella Oliver has partnered with Oxfam to launch a campaign called ‘Second Hand September’, aimed to encourage a less wasteful approach to fashion by shopping second-hand and donating pre-loved items. Customers can donate items they no longer wear to either Baukjen or maternity wear brand Isabella Oliver to be re-loved, repurposed or recycled. 50% of the net proceeds from sales of both brands will be donated to Oxfam to support its vital work to beat poverty worldwide. What’s more, for every clothing donation received, the slow fashion brand will also plant a tree from Eden Reforestation Projects on behalf of their customers.
Isabella Oliver are known for their gorgeously flattering fail-safe dresses, and this season is certainly no exception. If you have to pick one, we recommend opting for a full-shirt buttoning dress. Loose fitting with a self-tie to accentuate your bump, this dress will be perfect for nursing once your baby arrives.
The Felicity V-neck crepe dress with delicate gathering detail into the shoulders and cuffs will make a gorgeous addition to your AW maternity wardrobe.
With flattering seam detailing under the bust, this printed shirt dress is designed to accommodate your growing bump. Pair with trainers or sandals or boots for colder days.
Isabella Oliver’s Kelsy Maternity Dress has to be our favourite pick.
It’s soft and comfortable and works throughout pregnancy and beyond. A maternity shirt dress that ties easily above your bump to flatter your pregnancy curves. It’s brilliant for dresing up or down whatever the occasion.
Crafted in lightweight crepe and digitally printed with an updated 70’s style vintage paisley pattern, this flattering shirt dress is cut to suit bumps of all sizes.
With full shirt buttoning, self-tie and a slight volume in the godet hem, you’ll be reaching for this dress throughout the duration of your pregnancy.
Left: Super Stretch Skinny Jeans, Right: Over The Bump Boyfriend Jeans
Pregnancy jeans and leggings are a must for any maternity wardrobe. Invest wisely, and they’ll fit exactly the same as regular styles but with the support you’ll need to stay comfortable as your body grows.
We recommend:
The most coveted maternity denim in a reinvented design complete with over the bump jersey band for the ultimate comfy fit. Created in quality stretch denim, you’ll want to live in these popular Boyfriend jeans for the next few months!
Skinny jeans are still a staple part of any woman’s wardrobe, and pregnancy should be no exception. These super stretch maternity skinny jeans by Isabella Oliver are soft, stretchy, and designed with an over the bump elasticated panel that will see you through pregnancy.
What we love about skinny jeans is they’re super-easy to dress up or down to suit the occasion. You can’t go wrong with denim.
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If you’re looking for a comfortable alternative to jeans and leggings, these maternity pants are for you.
Adapted from the Jay and Georgie Pants from the popular Baukjen range, the Gwyn maternity pants boast a beautifully tapered fit and elasticated waist.
Made from lightweight ponte and offering a below the bump fit, you’ll probably want to invest in a couple of pairs.
A smart guaranteed go-to for everyday wear, simply team with box-fresh trainers for a sharp but ultra-comfy look.
No woman’s wardrobe is complete without a little black dress, and these options from Isabella Oliver are both versatile and elegant. Which one will you choose?
This maxi length maternity dress with flattering scoop neckline can be teamed with trainers and a leather jacket for a daytime look or dressed up for an elegant evening out.
Designed with stretch jersey and three quarter length sleeves, the cut is carefully shaped to flatter bumps of every size.
The Ellis Tank Dress is simple, yet incredibly stylish. Made from soft and stretchy plant-friendly jersey the tank dress has ruching detail to fit and flatter all shapes and sizes, so it grows with you. Another perfect choice for dressing up or down, whatever your day holds. There’s also a built-in shelf bra for comfort and support.
The Grayson maternity dress is perfect for winter layering.
Made from soft and stretchy premium jersey, this ultra-chic turtleneck dress will grow with your bump throughout pregnancy, thanks to its side ruching.
Layering can look fabulous during autumn and winter, especially during pregnancy. The key to layering is investing in pieces that you can build your wardrobe around.
Shop wisely when pregnant and invest in simple, staple items that you can wear and pair over and over again. Think comfort, stretch, and stripes – they look fantastic over a growing bump.
Isabella Oliver is a London-based maternity brand, with a focus on environmental, ethical, and sustainable style, that you can wear throughout your pregnancy and beyond.
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It’s perfect for those who don’t want to blow the budget or compromise on style. And it’s packed full of features for comfort and convenience, including its incredible one-hand, one-second fold which makes Myavo ideal for use on the go. Plus, at just 5.8kg, Myavo is one of the lightest compact strollers available.
You can have it all with Myavo!
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