My Baba Measure / 16 April, 2025 / Ellie Thompson

The Measure: What’s Hot For Parents & Kids

On the My Baba Wishlist…

The Wellness Blend, Innermost,

Mineral SP Moisturiser, GAIA Skincare

Cerulean Bloom, Sentier Fragrance

Start-Rite Shoes – Spring/Summer 25

Children’s shoe brand Start-Rite Shoes has launched its SS25 collection, featuring exciting product developments in its ‘First Steps’ collection. This includes a bespoke sole unit designed to provide both protection and support for children’s foot development, with a higher, rounded toe and a balanced, rounded heel. Fun new styles such as ‘Harvest’ and ‘Floret’ benefit from this innovative sole unit, ensuring little feet are nurtured as they take their first steps.

These new styles complement the return of continuity favourites like ‘Puzzle’ and ‘Playhouse’, leading to an even greater choice for little ones. Start-Rite’s SS25 collection continues the brand’s mission to support growing feet with expertly designed footwear available in multiple-width fittings and whole and half sizes. Offering the perfect balance of style, comfort, and durability, each pair ensures little ones are supported, wherever their adventures take them.

Stylish Colour Drop from BabyBjörn

The BabyBjörn Baby Carrier Harmony, loved and appreciated by many families around the world, is now available in a new colour – Grey Beige. This baby carrier is made for parents who want to navigate their day with ease whilst keeping their baby close, without sacrificing style. The design is both gender-neutral and timeless.

Crystal Art? Wildlife Buddies, Craft Buddy

Just in time for Easter, Craft Buddy is launching a brand-new range that ticks all the boxes for creativity, education, and affordability.

Get ready to Make, Learn, and Collect with Craft Buddy’s Crystal Art? Wildlife Buddies, an exciting new range of 20 dazzling animal kits launching on April 10th. These wooden, 11cm-tall collectables bring the wonder of nature to life with sparkling crystal art and an educational twist, making them the perfect mix of creativity and discovery for kids and adults alike.

Explore five themed wildlife locations; Safari, Jungle, Ocean, Down Under, and Misunderstood, each featuring four incredible creatures to collect. But there’s more than just crafting fun – each of the Wildlife Buddies comes with an exclusive EduCard, packed with fascinating facts and a QR code for even more online interactive learning. The “Misunderstood” category is especially unique, featuring animals that might seem scary at first but are actually amazing once you get to know them!

Stapelstein

Created with one goal in mind – to bring more movement into children’s daily routines – Stapelstein® transforms any space into a playful and active environment. Rooted in educational values, the brand encourages open-ended, screen-free play to support children’s motor skills, creativity, and self-confidence.

With over 80% of children worldwide not reaching the WHO’s recommended daily levels of physical activity, Stapelstein® offers a joyful, design-led solution. Its colourful stacking elements invite kids to jump, build, balance, and move all while sparking imagination and bonding moments.

This season, Stapelstein® introduces a revolutionary new product: the Stapelstein® Mat. More than just a mat, it transforms the floor into an interactive playground or peaceful retreat. From toddler movement games to family play and mindful breaks, it’s designed for all ages and every moment of the day. To complement modern interiors, the brand also unveils two new colour sets – Waters and Dark Greens, bringing a calm, nature-inspired aesthetic to any space.

Sustainably made and thoughtfully designed, Stapelstein® invites families to move more, play more, and connect more, one colourful element at a time.

Toys of The Week

 

Box of Toys – 12 months, Janod

Iconic and timeless wooden toy brand, Janod has first birthdays covered thanks to its unique and expertly designed 12 months+ Toy Box – thoughtfully curated to inspire little ones play at this
age/stage of development.

Complete with four brightly coloured and engaging early learning toys to stimulate senses and keep little minds engaged, the playtime box has been created in collaboration with child development
experts. Each carefully selected FSC™ certified wooden and/or cardboard toy in the box encourages discovery and development.

Rainbow Ball Run, CONNETIX

Children, and parents, will love the limitless open-ended STEAM learning opportunities this Ball Run Pack inspires. Enabling children to explore gravity and motion, the CONNETIX 92 Piece Rainbow Ball Run Pack comes with the CONNETIX unique exclusively designed clear fluted tubes, six rainbow wooden balls, two special effect stair soundscape tubes, two S-bend tubes and a split tube for racing fun!

A fantastic construction set, as well as shape exploration, children can discover a rainbow of bright colours.

Like all the award winning CONNETIX packs, the tiles allow children to build big with strong magnets, and additional safety features such as ultrasonic welding and metal rivets. This pack will grow with children as their play and learning develops – great for repeat play and offering parents real value for money.

Book of The Week

The Fearless Birth Journal, Emma Armstrong

Pregnancy is not just a life-making journey but a life-changing one too, but it can be all too easy to drift through its various stages. Instead, Emma encourages you to slow down and create chances to reflect on where you really are – in your brain, in your body and in your connection to your baby – at every stage along the way.

The Fearless Birth Journal is here to help you do just that. Combining clear teaching with journal prompts and interactive elements throughout, this joyfully illustrated book is the perfect gift for you or a loved one during pregnancy.

Journeying through four key movements – Brain, Body, Birth and Baby & Beyond – through every trimester, this book will empower and equip you for the birth you want but also ensure you don’t miss (and later forget) a moment of this incredible time of life.

Epic FACTopia!: Follow the trail of 400 extreme facts

Follow an ingenious trail of 400 facts about daredevils, death-defying stunts, world records, wacky weather, extreme sports, unusual animals and so much more – all of which are connected in fun and unexpected ways.

On this epic fact-trail, you will dine inside a volcano and waterslide through a shark-filled lagoon. You will meet a cat worth $97 million, a goat who can ride a surfboard and a daredevil who skydived from space. And there isn’t just one path through these facts – follow detours along the way to see where your curiosity will take you!

Lavishly illustrated with witty illustrations that combine artwork and photography, and verified by the experts at Encyclopaedia Britannica, Epic FACTopia! uncovers some of the world’s most wow-worthy, awe-inspiring and unbelievable facts that children will be desperate to share with friends and family.

What’s On

Dogstival Doggy Festival, Burley Park, New Forest

Dogstival 2025 is back and bringing beach party vibes to the beautiful Burley Park in the New Forest on Saturday 31st May and Sunday 1st June. In partnership with Away Resorts, expect 15 tonnes of sand, palm trees, and paddling pools in the ‘Away Resorts Holiday Park Experience’—plus a doggy disco and giant four-legged foam party!

New for 2025, Dogstival is packed with quirky, tail-wagging fun, including a Wellness Zone offering doga and professional grooming. Creative pups can unleash their inner artist at the Paw Prints & Paintbrushes Art Studio, while humans try tie-dye bandanas. A graffiti artist will also be crafting a giant dog mural.

Guests can chill at the outdoor cinema with dog-friendly treats, or head to the Naturo Healthy Hound Kitchen for cooking demos, sausage-making, and a Bark Off bake-off. Got a birthday pup? Join the ‘tea pawty’ and celebrate in true Dogstival style!

IN THE SPOTLIGHT…

Packing Big Adventures Into Small Spaces, NEW Metro 3 All-in-One Compact Stroller

The NEW Metro 3 All-in-One Compact Stroller from Ergobaby redefines what it means to travel light, without compromising on quality! Prioritising comfort, convenience, and versatility, the Metro 3 is perfect for families on the move. It features a self-assisted one-handed fold, plenty of storage, is suitable from 0-4 years (with an integrated newborn nest and the roomiest seat in its class), weighs just 7.7kg and folds to a tiny 56x44x23cm. It even comes with the brand’s ErgoPromise Lifetime Guarantee.

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In The Spotlight

Introducing The Bébécar Stylo Class SOLO

Following popular demand, Bébécar has introduced the elegant Stylo Class SOLO – the perfect choice for parents looking for a luxurious pram from birth. Featuring the iconic Stylo Class chassis, spacious carrycot and raincover, the SOLO offers timeless style and exceptional comfort without the seat unit. Available in the beautiful 2026 fabric collection, it delivers the premium craftsmanship, comfort and classic styling Bébécar is renowned for from your very first stroll.

SHOP HERE

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