My Baba Measure / 23 April, 2025 / Christina Walter
Sun Slick SPF 50 Mineral Sun Stick, HydroPeptide

RUGD Power Brick, RUGD Life

Glow Sticks, Glow for It

This summer, travel smart with the BeSafe Go Beyond, the latest infant seat designed for babies from 0 -18 months, offering a perfect blend of safety, flexibility, and comfort. With its unique lie-flat Safe Sleep function, your baby can rest naturally and comfortably during car rides. The seat installs easily on the Beyond Base with ISOfix or can be used with a car belt, and features a peekaboo sun canopy, 5-point harness, and rotation function for easy access. It’s even certified for airplane use, making it a truly versatile travel companion.
Now available in SoftBreeze, BeSafe’s most premium fabric yet. Created for maximum comfort in warmer months, SoftBreeze offers extra cushioning with superior breathability, keeping your little one cool, dry, and happy, no matter the journey. It’s softness that breathes, thoughtfully crafted to make every car ride feel light and airy.

Two of the UK’s favourite kidswear brands are coming together as KIDLY joins the MORI family. Known for its stylish, functional designs, KIDLY by MORI is now available exclusively at babymori.com, starting with bestselling swimwear and canvas shoes, with fan favourites like KIDLY’s jelly shoes coming soon.
This partnership brings two trusted names under one roof, making it easier than ever for parents to shop from baby to preschooler. With a shared love of quality, comfort and beautiful design, this marks an exciting new chapter.

With summer on the horizon, Bling2o, the brand behind the world’s coolest swim goggles, has plenty of exciting designs for adults, guaranteed to add some bling to swim!
Introducing the Vibrancy and Vivacity adult swim goggles, to add some sea-rious fun to swimming! Taking glamour and elegance to the next level, the adult goggles feature a back clip on the strap for ultimate fit and a fabric bag to keep the bling goggles safe when on the move. Whether swimmers want to sparkle, shine or shimmer in the water, the brand-new Vibrancy designs in pink and blue are truly iconic, promising to radiate energy and quite simply, look fabulous!

Wild Thingz launched this year & is shaking up the market, available on Amazon and TikTok shop. With half the sugar of traditional brands, and 100% organic, plant-based ingredients, Wild Thingz delivers on taste, joy and health. From tangy Lemon Maggots and Cherry Spiders to sweet Red Apple Butterflies, Blackcurrant Ladybirds, and Cola Snails, each creepy crawly gummy is crafted to delight kids and reassure parents with no artificial anything.
For too long, the sweet aisle has been a battleground for parents, torn between their kids’ demands for fun treats and their own concerns about sugar, additives, and artificial ingredients. The UK confectionery market is worth £1.4 billion, but it’s plagued by outdated options that either pack in the junk or disguise themselves as “better-for-you” snacks that miss the mark on taste and fun.

Pimentae is the award-winning tequila cocktail brand redefining ready-to-serve drinks with bold flavor, premium quality, and effortless style. Known for selling out its luxurious blends, Pimentae continues to shake up the industry with the launch of its vibrant Grapefruit Margarita, a zesty mix of pink grapefruit, smooth tequila, and subtle agave sweetness. Available in elegant 125ml cans and bottles, it’s the perfect spring refresher with a bold 14.5% ABV.
The Pimentae collection features a growing portfolio of standout cocktails, including the signature Spicy Margarita, the timeless Tommy’s Margarita, the crisp Cucumber Margarita, and now the fresh, fragrant Grapefruit Margarita. Crafted for versatility, indulgence, and style, Pimentae cocktails are available online and stocked by leading retailers such as Waitrose, Ocado, Selfridges, and John Lewis.
Bar-quality cocktails. Zero compromise. Just chill, pour, and enjoy, wherever the moment takes you.

The Kids BMX Scooter is a versatile hybrid, blending the ruggedness of a BMX bike with the agility of a scooter, perfect for beginner to intermediate riders. Suitable for children aged 6 and up, it supports a maximum rider weight of 50kg. Designed for effortless riding, it offers smooth turning, drifting, and acceleration to help kids develop their skills with confidence. Its sturdy steel frame ensures long-lasting durability, and a built-in metal stand keeps it upright when not in use.
The scooter features pneumatic all-terrain tyres, absorbing bumps for a smooth ride across different surfaces. With dimensions of L123cm x W64cm x H84cm, it’s built for stability and comfort. Safety is a priority, thanks to front and rear calliper brakes that offer reliable stopping power and precise control during rides or tricks.
This scooter is the ideal choice for young riders looking for both fun and performance.

Buckle up! The time machine awaits!
Join twelve-year-old Violet, her dog Tassie, and her new friend Thyla—the ghost of the last living Tasmanian tiger—as they embark on an incredible journey into the past to uncover the true story of thylacines in Australia. Packed full of fun and fascinating facts about their important role in environmental balance and the sad and sorry tale of their path to extinction.
But maybe all hope is not lost! Maybe science holds the key to the possible de-extinction of the Tasmanian tiger.
A wild ride through the past and possible future of one of Australia’s most missed (and misunderstood) creatures.

An enchanting fairy tale about three princesses with hearts made of glass, written and illustrated by Costa and Carnegie winning Sally Gardner.
In a faraway, magical kingdom of palaces built on water and secret gardens, there once lived three princesses whose hearts were made of glass. The first princess’s heart was broken. The second’s got cracked and could not be mended. But the third princess was lucky and her heart stayed whole.
This is the story of those three princesses; a tale of kindness, courage and happiness for everyone whose heart has ever been touched.

Angelcare’s AC25-1 Baby Movement Monitor with Video & Sound is setting a new standard for baby monitoring, with its medically certified infant movement monitoring technology.
The wireless high-technology, contact-free sensor pad monitors every movement, only alarming if no movements have been detected for 20 seconds.
It has a range of up to 150 meters, a nightlight, lullaby mode, two-way talk-back, a room temperature display and a large 4.3” LCD screen.
Developed to support parents and create a safe sleep environment for babies, it’s received UK Medical Certification, approved by The MHRA, plus the cutting-edge monitoring technology has been formally recognised by one of the most trusted voices in infant sleep safety, The Lullaby Trust.

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