My Baba Measure / 12 April, 2023 / Christina Walter

The Measure: What’s Hot For Parents & Kids

iCandy X The Lullaby Trust

iCandy is incredibly proud to announce a new partnership with The Lullaby Trust on their beautiful Peach 7 pushchair.

iCandy are committed to safer sleep and are focussed on putting safety first. Their iCandy Peach 7 is suitable from birth and the removable iCandy carrycot can also be used as a sleep space for newborns. The lightweight carrycot comes with a padded mattress and a removable, washable cover that is designed to fit the carrycot perfectly, making it an ideal Moses basket or travel cot solution.

iCandy is delighted to welcome The Lullaby Trust as their new supporting partner and are excited to be working with a company that is committed to safer sleep for babies.


TripMonsters is a new innovative city walking exploration app for the whole family!

There are two London routes – Westminster Wonders and Knight Time – available for £6.99 each. Each walk takes you on a historical tour of London and is packed with fun facts and challenges en route!

You’ll discover many interesting, historical and sometimes gruesome facts on The Westminster Wonders walk, while also seeing the amazing sights of London. It really is such a wonderful day out for the family and is great value as each walk is about 3-5 hours long, depending if you want to complete each challenge.

The app is perfect for weekend or school holiday trips to London, and there are also routes in Madrid and Melbourne, with more global routes launching very soon.

Forever Fields, Bobux

Bobux’s SS23 ‘Dare To Roam’ collection boasts five feature stories, each a unique destination to explore, paired with the perfect podiatrist-approved shoes.

Dare To Roam is an invitation for an adventure with a focus on styling, fresh colourways and details inspired by nature, encouraging kids to really tune in to the world. The concept stems from the brand’s natural movement foot-health philosophy and the knowledge that Bobux parents truly value getting their kids outdoors to play.

Forever Fields is their latest collection to drop, leading with a nostalgic 70s vibe. Think unique detailing in embossed finishes, gentle golds and vibrant lilacs. Load up your backpacks and take the kids camping. The practical is hidden in the fun on this adventure.


Sun Protection Range, Sol de Ibiza

The range includes:

Sol de Ibiza Organic Sun Cream SPF50 or SPF30. Made with natural and organic ingredients, including aloe vera from Ibiza and vegan minerals that are free from harsh chemicals, preservatives, fragrances and even heavy metals. Packed in a recyclable metal tin, this sun cream is safe for sensitive skin. Both sun creams protect against strong UV as well as wind, pollution and waterproof.

Vegan Sunscreen Stick SPF50. Packed in a plastic-free paper tube, ideal for easy coverage for your face & body. Made with natural and organic ingredients – vegan minerals that are free from harsh chemicals along with preservatives, fragrances and even heavy metals. Safe for sensitive skins as well as being cruelty-free and even reef safe.

Plastic Free Lip Balm SPF15. This cruelty-free vegan lip balm protects your lips from the sun, wind and cold and comes in 100% biodegradable cardboard packaging. Perfect for the entire family and suitable for all skin types. Contains a range of natural ingredients such as sweet almond oil, shea butter, cacao butter and argan oil to help protect, moisturise and repair the skin for hours.

Not only is the Sol de Ibiza range natural & organic, reef safe, vegan-friendly and in plastic-free packaging – but also donates 1% to the Ibiza Preservation Foundation, which works to preserve and protect the land and sea in Ibiza and Formentera.


NEW Season of BONDS

Featuring their unique two-way zip and feet and hand covers, changing your little one is a breeze with a Wondersuit.

Destined to be as popular as ever with their bold, colourful designs, which are distinctively BONDS.

Peacock Wondersuit, John Lewis

Pink Zip Wondersuit, John Lewis

Toy Of The Week


Photo Creator Instant Camera, Canal Toys

Create fun photo and video content, print and personalise 250+ instant prints and enjoy hours of fun with your friends with this stylish instant camera!

The pocket-sized camera is packed with cool features like 20+ fun photo filters and effects, a shutter timer perfect for group selfies, video recording, a rechargeable built-in battery, plus a selfie lens for easy selfie-snaps!

Latest Books



Scotty Plants a Seed, Conn Iggulden

Scotty Plants a Seed follows cheeky Scotty, a little Scotty dog who was blown onto the Isle of Mull deep in the heart of a storm.

When a fisherman gives him an old collar with ancient writing on it, Scotty is whirled off on a series of extraordinary journeys with his best friend Owl. Crotchety old Owl loves trees – his home being one – and the collar whisks them away to India to see the Banyan, to Brazil to see the last tree standing, and to East Africa, where new seedlings are sprouting into fresh forests.

The King’s Crown, Rose Cobden

Ready to royally inspire little readers, the engaging storybook will help little ones join in on the magic of the King’s Coronation through vibrant illustrations and a rhyming, follow-along story.

Parents can enjoy reading with their little ones and exploring the colourful castle with its many hidden treasures, engaging them in the historic event that is taking place in May.

The delightful rhyming story takes little ones on an adventure around the palace to find the King’s crown ahead of the Big Parade. The poor King has lost his golden crown, and it’s down to the readers to find it!

On the My Baba Wishlist…

In The Spotlight: REVEALED: iCandy Core’s Secret Weapon


iCandy’s best-kept secret is out. The iCandy Core’s multi-mode wheelbase makes this ground-breaking pushchair a must-have for new or expectant parents. The super-stylish Core is now available as a stroller-only option, designed to tackle every journey and adaptable for every age and stage.

While you’ll love the exquisite design, striking styling and luxuriously knitted jersey fabrics, the stroller’s USP is the multi-mode wheelbase, creating the perfect multi-terrain stroller, that’s suitable from birth.

Read Next

24 New-Ins From Reiss Kids

The Alternative Party Bag Company You Need To Know

In The Spotlight

smarTrike Traveler

The smarTrike Traveler is the world’s first convertible stroller that transforms into a trike at the push of a button. This innovative piece of equipment is our top pick for fun and functionality on the go.

The smarTrike Traveler is more than just a stroller. It seamlessly transforms from a compact stroller to a trike, adapting as your child grows from 6 months to 4 years old. Easy to assemble, it features four stages, supporting every stage of your child’s development and making outings a breeze.



Latest posts

Nursery & Home / 19 July, 2024

Two Ways To Ensure A Comfortable And Safe Sleep For Your Baby Through All Seasons

Product Reviews / 19 July, 2024

Your Very Handy Back To School Kit List

Food / 18 July, 2024

Jamie Oliver’s Crispy Chicken Wings: 3 Ways Recipe

Living / 18 July, 2024

Flying With A Baby: Everything You Need To Know For A Smooth Journey

Product Reviews / 18 July, 2024

Mummy Hacks: Where To Shop The Best School Uniform + Advice On What To Buy