The Measure: What’s Hot For Parents & Kids

Graco FoldLite™ LX Travel Cot, Get Holiday-Ready

Planning a summer getaway or just visiting family? The Graco FoldLite™ LX is your ultimate travel companion. Weighing just 6.7kg and priced at only £80, it’s up to 30% lighter than traditional travel cots – making it a dream to carry, pack, and pop in the car boot.

Its ultra-compact fold means it tucks neatly into tight spaces, whether you’re short on room at home or squeezing into the back of the car. The raised bassinet is perfect for newborn naps or fuss-free nappy changes, giving parents peace of mind and saving their backs in the process.

From playtime in the garden to nap time at the beach house, the FoldLite LX is designed to go wherever summer takes you. Suitable from birth to approx. 3 years (bassinet from birth to approx. 6 months), it’s the smart, stylish, and space-saving choice for families on the move.

Air Purifier Table, SwitchBot

Parents, meet your new multitasking hero. The SwitchBot Air Purifier Table is the smart, space-saving solution every busy home needs. Disguised as a sleek side table, it quietly works overtime to keep your air clean, capturing 99.97% of dust, allergens, and pet dander with its powerful 3-stage HEPA filtration. Perfect for nurseries, kids’ rooms, or family living spaces, it runs at a barely-there 20 dB on low, so nap times stay peaceful.

But that’s not all. It features a built-in wireless charger (yes, you can finally ditch the cable clutter), ambient night light with custom colours, and even a fragrance diffuser to keep things smelling fresh. Plus, it works with Alexa, Siri, Google Home, and the SwitchBot app—so you can manage it hands-free, even while juggling school runs or bedtime stories.

If you’re after clean air and calm vibes without sacrificing style, this multitasker is a parenting win.

Little Cake Co

Little Cake Co crafts exquisite miniature cakes that transform everyday moments into celebrations of flavour and artistry. Their commitment to quality is evident in every bite, using premium ingredients such as rich Belgian chocolate, vibrant freeze-dried fruits, and delicate hand-picked edible flowers.

These miniature cakes are perfect for a variety of occasions. They elevate afternoon tea with perfectly portioned cakes that complement any brew, add a touch of elegance to parties and gatherings with their eye-catching designs, and make thoughtful gifts for birthdays, anniversaries, or simply to brighten someone’s day. Each cake is designed to bring sophistication and delight to any moment, big or small.

Little Cake Co believes that life’s little moments deserve to be celebrated with something extraordinary. Their mission is to bring joy, beauty, and indulgence to special occasions, one miniature cake at a time.

Hands-on fun with Plus-Plus: Build, stack & imagine with BIG Farm and Food sets

Little ones can learn basic play in a fun way with the Plus-Plus BIG Activity Farm or BIG Activity Food set. They can create simple animals, a flower garden or veg patch with a white picket fence or build a burger, create a plate of sushi or play stacking, sorting and colour matching games in 2D or 3D. Both boxes contain chunky, tactile pieces perfect for small hands to hold and easy to connect.

Each set has an activity booklet with fun inspiration, perfect for children age 2+ years. With a singular shape, open-ended play pattern and a world of colourful pieces, children can be inspired to create whatever their imagination desires, helping to develop fine motor skills, patience and dexterity through an immersive play experience. Rooted in Danish quality and design, Plus-Plus can be washed in a dishwasher or washing machine to keep it hygienically clean.

So Slime Ice Machine, Argos

Have hours of fun with the So Slime Ice Machine, the ultimate way to create your own colourful, scented snow cones! Mould into ice cubes, then mix the cool ice slime. Scoop into cups using the spoon straw, then choose from 3 different scented liquids to add a fruity twist. Top it off with fun, fruity decorations for a perfect mini snow cone every time. With the So Slime Ice Machine, you can enjoy creative play while making your own colourful treats that smell as good as they look!

• 1 Slime Ice Machine.
• 1 Bag of slime ice.
• 3 Cups with lids.
• 3 Scented colourants, 4 Bags of decorations.
• 3 Straw spoons, 1 Instruction sheet.
• For ages 6 years and over.

George & Lenny Are Always Together, Jon Agee

This rabbit and bear are inseparable best friends–until now, that is! An irresistible, funny read for all ages.

George and Lenny are always together. And it’s terrific. They are never alone! So what happens when one of them decides it’s time to try some alone time? Is there a way for them to be alone together?

Award-winning picture book creator Jon Agee is at his very best in this endearing, silly story of friendship–of asserting yourself, taking a risk, and still being there for your best buddy.

The Odyssey of Phoebe Quilliam, Annelise Gray

A mythical timeslip story about family, love, loss and memory, with an epic sea voyage at its heart, inspired by the legend of Odysseus.

Phoebe dreams of becoming an artist like her grandmother, Cass, a brilliant storyteller who has passed on her love of Greek myths to Phoebe. But Cass is disappearing before Phoebe’s eyes, lost to a cruel illness that is destroying her memory. When grief drives Phoebe to ruin the only painting Cass has never sold, a seascape inspired by childhood holidays on the Greek island of Ithaca, she is mysteriously swept away to a fantasy world that resembles her favourite myth of all – the story of the Odyssey.

There, Phoebe is caught up in a young boy’s mission to find his long-lost father – a shipbuilder to King Odysseus, last seen going off to fight in the Trojan War – and faces an epic quest of her own. To seek the shape-shifting monster whose ravenous and growing power may hold the key to Phoebe fighting her own demons. Only by defeating the monster and facing her fears will she have any hope of finding her way home and back to Cass.