My Baba Measure / 24 September, 2025 / Ellie Thompson

The Measure: What’s Hot Parents & Kids

On the My Baba Wishlist…

Body Lotion, ChitoCare

Sleep Machine, Love To Dream

Eluma Sway: The must-have baby swing with Cry-Detection technology

Eluma Sway is the baby swing that listens. Suitable from birth to approximately six months (0–9kg), this next-generation baby swing combines intelligent soothing features, contemporary design, and premium comfort. Featuring AI Cry-Detection technology, Eluma Sway automatically selects from thousands of soothing and sound combinations to help comfort baby quickly.

Designed to adapt to every need and mood, Eluma Sway includes four swing motions, three gentle speed settings, a soothing vibration option and a variety of calming melodies and white noise, with adjustable volume control. Its compact, contemporary design fits seamlessly into any home, while organic cotton fabrics, soft, machine-washable materials, and a removable toy bar add comfort and convenience. At £200, it offers families cutting-edge functionality at an accessible price point.

Pregnancy Feeding Support Pillow, Dreamgenii

The 2-in-1 dreamgenii Pregnancy, Feeding and Support Pillow is designed to support you through pregnancy and beyond. Its unique shape promotes the recommended left-side sleeping position, helping to improve blood flow between mama and baby, reduce discomfort, and encourage restful sleep. The pillow gently supports bump, back, and knees throughout the night, reducing strain and aiding a more comfortable rest. After birth, it transforms into a practical feeding support pillow, helping you position your baby comfortably while reducing pressure on your arms, shoulders, and back. A true multi-purpose essential, the dreamgenii offers comfort, care, and support when you need it most.

Tutis Mio3+

The Tutis Mio3+ is where style meets substance, bringing luxury, comfort and innovation to family life on the move.

Designed in Europe and crafted with premium, sustainable materials, it’s built to grow with your child from newborn to toddler. The ultra-light ThermoCot™ carrycot with memory mattress ensures year-round comfort, while the unique Triple Panoramic Ventilation keeps little ones cool and content in every season. Parents will love the sleek design, effortless fold, and smooth All-Road™ wheels that glide over city streets or countryside paths. With sensory-rich details to support development, the Mio3+ redefines what a stroller can be.

Toys Of The Week

The Photo Creator Video Projector Camera, Amazon

Lights, camera and projection. The Photo Creator Video Projector Camera offers a unique 3-in-1 experience where kids and tweens can capture high-resolution photos, record HD video, and project their creations onto any surface in bold, vibrant colour. With a huge projection display of up to 200 x 112 cm, this creative device takes self-expression to a new scale, quite literally.

Combining photo and video capability with Wi-Fi connectivity and built-in projection, the Video Projector Camera is the ultimate tool for creative kids who want to share their stories, make memories, and enjoy big-screen fun at home.

Fluffy Paint Studio, Art Lab

The Art Lab Fluffy Paint Studio lets budding artists create 3D textured artwork with a mix of watercolour paints and fluffy paint. The compact kit includes 10 poster templates, 10 sheets of watercolour paper, four watercolours and four fluffy paint colours. Kids can either follow a template or design from scratch, then use the watercolours for background washes and pipe fluffy paint through four different nozzle tips to build textured patterns.

Six surprise deco bags and included charms add personal touches, while the studio’s built?in compartments keep paints, decorations and finished pieces neatly organised. It’s a tidy, hands?on way for creative children to experiment with colour and texture and produce up to ten personalised posters.

Funshine Bear, Care Bears Digital Pet

Funshine Bear brings classic Care Bears cheer to a modern handheld gadget. This sunny yellow character lights up its pixel display with signature winks and grins while players engage in light?hearted mini?games that keep him energised. Users can feed, clean and care for Funshine to keep his good vibes flowing and are rewarded with cheerful animations that encourage resilience and a positive outlook.

Combining the latest Care Bears design with retro 1990s?style tech, the device feels both nostalgic and fresh. It’s a collectible companion for kids and adults alike, blending playful interactions with a subtle focus on emotional wellbeing. Ideal for anyone who wants to carry a bit of sunshine wherever they go.

Book of the Week

When I Feel Lonely, Britta Teckentrup

With luminous, evocative illustrations and rhymed texts, this book gently explores the feeling of loneliness through the perspective of a young girl. In a world where many children, and adults, are grappling with such intense emotions, When I Feel Lonely provides a calm, compassionate and understanding voice, helping young readers to recognize and name their feelings.

This newest book about emotions from a beloved author and illustrator is a powerful and timely exploration of childhood loneliness.

The Merry Christmas Murders, Alexandra Benedict

Murder is AFOOT in this brand new murder-mystery series by leading adult crime writer, Alexandra Benedict. Perfect for fans of Robin Stevens and the Curious Incident of the Dog in the Night-time with a puzzle hook for middle grade readers

‘Sometimes, to solve the toughest crimes, you need to see the world differently…enter our group of ND supersleuths. Not since the London Eye Mystery has an author championed the beauty of difference so enjoyably.’ Phil Earle

‘A deliciously clever festive mystery, brimming with heart, humour, and a cast of sleuths you’ll cheer for on every page. I devoured it in one sitting.’ Jenny Pearson.

What’s On

Half-term + Halloween lists: Halloween At Kenwood House – Brand-new Illuminated Trail

Halloween at Kenwood runs 17 October–2 November, transforming the historic grounds into an immersive, family-friendly illuminated trail. Expect ghostly encounters and eerie installations, from the Headless Horseman and a menacing Highway Woman to a cackling Witch and a storm-tossed Spirit, all set to a bespoke Halloween soundtrack.

Highlights include a glowing Spider Tunnel, moonlit Graveyard, spellbinding fire show, lasers and light projections across Kenwood’s façade, watchful crows, and interactive selfie spots. Seasonal food and drinks are on hand—think Trick-or-Treat pizzas, Heaven & Hell burgers, Vampire Dogs, and toasted marshmallows. Perfect for half-term; fancy dress encouraged and dogs welcome.

Click here for tickets.

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In The Spotlight

Get Party Ready: Linzi's New Edit For Every Invite This Season

Step into party season with Linzi’s gorgeous collection of occasion-ready footwear. From sparkling heels and statement platforms to elegant courts and chic ballet flats, there’s something for every festive celebration. Whether you’re dressing up for a Christmas party, heading out for cocktails or planning your New Year’s Eve look, Linzi has the finishing touches covered. Think eye-catching details, flattering silhouettes and plenty of sparkle, all at prices that won’t blow the party budget.

 

SHOP HERE

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