My Baba Measure / 20 March, 2024 / Christina Walter

The Measure: What’s Hot For Parents & Kids

On the My Baba Wishlist…

Deep Lift Neck & Dec Cream, Absolute Collagen

Steiff Lita Lamb Comforter, Bumbles and Boo

Easter Egg Wreath, John Lewis

Pearl Necklaces, The Pearl Source

Exquisite in its ability to effortlessly transition an ensemble from day to evening, a refined pearl necklace is an indispensable hallmark of elegance within every distinguished jewellery collection. Opting for a tincup design exudes a captivating minimalist charm, effortlessly harmonizing with silver or gold-toned accessories, while coloured necklaces offer a bold avenue for making daring and striking fashion statements.

Within the treasure trove of offerings at The Pearl Source, you’ll discover the most extensive selection of pearl necklaces, spanning both classic and contemporary designs. Their pearl strands feature premium Freshwater, Akoya, Hanadama, Tahitian and South Sea genuine pearls at the best prices online.

StreetHunt Games for Teens and Tweens this Easter

StreetHunt Games provide engaging outdoor, self-guided mysteries set around captivating locations – think grown-up scavenger hunt meets escape room meets murder mystery, played outside across London. One of the best-priced, feel-good outdoor activities for couples, friends, family and colleagues.

We have two Hunts to choose from – our debut game, The Case of Colombia’s Finest, introduces you to Jim Robusta and his coffee company – Jim’s colleagues have shady pasts and Jim has asked you to sniff out evidence of crime amongst the caffeine. In our second Hunt, Will Breaker, your uncle has died in mysterious circumstances, leaving his estate to you, but only if you can solve a series of brain teasers.

Rated in the top 20 fun and games in London and awarded the TripAdvisor Travellers’ Choice Award in 2022 and 2023 – StreetHunt Games is perfect for tweens and teens who have already done the usual London attractions. Book now.




Pearl Glass Coupe, Lepelclub

A contemporary reimagining of a classic. Featuring an elongated stem and a wide bowl hand embellished with pearl detail. For the socialite whose glassware collection is never complete. Cheers to drinking in elegance with pearls!

Easter Promotions iCandy Outlet!

From the 14th of March until the 14th of April, iCandy’s Easter promotions will be live on the iCandy Outlet, proving to be an unmissable opportunity with incredible savings of up to £250.

Whether you have your eye on the head-turning, luxurious and iconic iCandy Peach 7 Pushchair Bundle in Cookie or Blush or the stylish iCandy MiChair there is an impressive raft of promotions to take advantage of this Spring. Plus, as always, every iCandy pushchair is covered by the iCandy guarantee of a 5-year warranty and an impressive 10-year warranty on the iCandy MiChair.


NEW Doona X

The brand behind the world’s first fully integrated travel system that allows families to move from car seat to stroller in seconds, is now introducing the world’s first, and only, complete and fully integrated travel system, which is perfect for life on-the-go.

Doona X offers unparalleled comfort and versatility, effortlessly transitioning from car seat mode to stroller mode, and with 3 recline positions – sit, relax, and lay back – all your newborn’s stroller needs are covered.

Alongside the triple recline function, the car seat now boasts a range of new features, such as a Soft Release System to create the smoothest transition and minimise disturbances when going from car seat to stroller mode; as well as Easy-Fastening Shoulder Pads, making it way easier to place babies into the seat. Thanks to its high-durability wheels and Shock Absorbent Mechanism, the new Doona X gives a much smoother ride whilst in stroller mode.

Playmobil & Birdseye Promotion

Playmobil, the much-loved toy manufacturer, is thrilled to announce its exciting new partnership with Birdseye for a special promotion. From April to June, customers can enjoy a fantastic offer by purchasing two promotional packs of the Birdseye NEW Mini Fish Fingers.

This exclusive promotion will be available in stores from the 1st of April to the 30th of June, supported by eye-catching in-store Point of Sale (POS) displays in major supermarkets across the country.

This collaboration between Playmobil and Birdseye aims to bring joy and fun to families across the UK, combining the magic of imaginative play with delicious and convenient meal options. Both brands are excited to offer this unique opportunity to their loyal customers, creating memorable experiences and moments of delight.

Toys Of The Week


Deddy Bears

Dive into the whimsical world of Deddy Bears with the irresistible Deddy Bear 30cm Plushies. These collectible Deddy Bear Plush Characters come in Deddy Bags/Body Bags. Teddy Bears are complete with fun and quirky Autopsy Report. There are 8 endearing characters to collect.

Impulsive, Fun, Super Cool and completely On-Trend, Collectible Deddy Bear Plush in their Deddy Bags/ Body Bags are the beautiful balance between Fright and Adorable.

Latest Books


Your Positive Baby Sleep Book, Heidi Skudder

Start the first few months of your baby’s life with confidence and learn how to encourage your baby to get healthy sleep with award-winning, chart-topping podcaster and baby sleep expert Heidi Skudder.

With over 20 years of hands-on experience working with and empowering families, combined with a coaching and psychology background, alongside her own journey as a mother of two sons and a recently born daughter, Heidi has helped thousands of babies around the world to sleep successfully.

What’s On

Easter Extravaganza at InterContinental Maldives Maamunagau Resort with Sharky & George in 2024

InterContinental Maldives Maamunagau Resort is delighted to announce a jam-packed and expertly curated Easter activity programme this April. Family-favourite entertainment team, Sharky & George will be making their debut on the island, alongside former BBC Professional Master Chef contestant, Marianna Lumb, who will transform Maamunagau Island into a gourmet paradise.

With all activities inspired by ‘The Jungle Book’, additional activities include a charity run led by the island’s very own Manta Trust team and a bespoke Easter Egg Island Hunt. Activities aside, the resort is welcoming back The Chocolate Factory for its fourth year – situated at the resort’s daytime oceanfront hub, The Collective, guests little and large can indulge in sweet-tooth treats as well as hunt for chocolate eggs on powder-soft sand. With kiddies catered for from dawn ‘til dusk, parents can relax at adults-only The Retreat, or join in the fun at this luxury family-friendly resort. The resort has also launched a fantastic ‘Maldives Easter Jungle’ package which includes a complimentary snorkelling trip and photo shoot, daily breakfast and dinner, and so much more for the family to enjoy together this Easter.

Read Next

WIN! A Myavo Stroller In One Of Two Colourways!

50 Easter Crafts And Activities To Keep The Kids Amused During The Holidays

In The Spotlight

Shnuggle are proud to introduce the ‘Shnuggle Air Lite Bedside Crib’

This premium modern crib suits any interior with dual-view mesh panels for airflow and a quiet zip-down side for nighttime access. It includes an airflow mattress, hypo-allergenic fabrics, and complies with safety standards, featuring a low-level safety wall. Designed to ease colic and reflux, it offers six height adjustments and comes in compact taupe and grey options.



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