My Baba Measure / 27 March, 2024 / Christina Walter

The Measure: What’s Hot For Parents & Kids

On the My Baba Wishlist…

20% off all SPF, Face the Future

UK skincare E-tailer, Face the Future, are supporting VAT removal campaigner Amy Callaghan MP, as part of their wider 366 Days of SPF campaign.

A burning issue, The VAT Burn campaign is around making SPF more affordable and accessible, as a necessary product for sun protection to reduce the number of skin cancer cases.

From the 14th March until the end of May, Face the Future will have 20% off all of their SPF brands including Coco & Eve, Sand & Sky, Avene, Eucerin, Dermalogica, UltraSun, Bondi Sands, Heliocare, Bioderma and more.

NEW Shnuggle Air Lite Bedside Crib

Premium in quality and design to complement any modern interior. The dual view, mesh panels help to maximise airflow and the zip-down side is whisper quiet, designed to easily feed or comfort baby during the night. Includes an airflow mattress with a hypo-allergenic fibre core and baby-safe, hypo-allergenic fabrics which are all washable. Tested to the latest bedside crib safety standard and includes a rigid low-level safety wall to support safe bedside sleeping. The gentle incline option helps ease colic and reflux and the Air Lite has six height adjustments to fit most bed heights. The compact size means baby feels cosy and secure inside without compromising on sleep space and its lightweight design allows the crib to be easily moved around the room. Available in two beautiful neutral colourways – taupe and grey.

Experiences with Wonder & Ink

Want your child to experience the world of art, science, music, baking, writing, fashion, sports, or filmmaking, in the comfort of your own home or a studio, museum, theatre? Wonder & Ink Experiences give your child the chance to work one-to-one with an Expert, for example Recording a Song at Abbey Road Studios with a Songwriter & Music Producer, Drawing at the National Gallery with a Royal Portrait Artist, Science Museum Treasure Hunt with Prep School Science Teacher, Making a Mini Layer Cake with Baker-to-the-Stars … or ask for something else unique for your child.

New Blippi Tonie, tonies®

tonies® are thrilled to announce the launch of Blippi for the Toniebox! The ever-curious Blippi is the ultimate playmate for preschoolers, and has taken the world by storm with his entertaining educational videos which encourage children’s curiosity and inspire a lifelong love of learning. Now fans can join Blippi on an audio adventure, packed with fascinating facts (and lots of fun!), with the screen-free Toniebox!

The new Tonie figurine features Blippi dressed in his iconic blue and orange outfit, alongside his cat-buddy TABBS. Featuring six tracks with over an hour of engaging educational content and fun facts, little explorers can jump aboard the Blippi-Mobile with Blippi and Meekah as they visit a construction site, a farm, a pirate ship, the Australian Outback, the East African Savannah and even the moon.

Ruggable Easter Sale

Ruggable will be offering up to 20% off sitewide between the 29th of March until the 2nd of April. Easter weekend is the perfect time to refresh your home decor for the season with Ruggable’s machine-washable, design-forward rugs, runners, bathmats, and doormats. The sale includes recent collaborations with Bridgerton, Jonathan Adler, Pantone and Morris & Co.,  all ideal to brighten up your home inside and out for spring and beyond.

Toy Of The Week

Brand-new Rainbow High Classic Rainbow Fashion Dolls

Meet the all-new Classic Rainbow Fashion dolls! This stylish new collection from hit doll brand Rainbow High brings back the original 6 characters from series one in statement style: say hello to Ruby, Sunny, Jade, Skyler, Violet and Amaya!

With more colour and sparkle, each doll comes with their very own adorable pet that can be filled with all-new shimmery slime, alongside shoes and a customisable handbag for endless creative play.

What’s more, little ones can tune in to see the characters’ adventures in the new season of the hit animated series on YouTube! The girls find a new magical Rainbow World filled with endless sparkle and fun. Here they will also meet their very own pet to join them on their adventures.

This colourful, music-filled series, promises friendship, adventures, and how to shine brighter together. Little ones can tune in now on YouTube!

Head to Smyths to shop the full collection.

Latest Books

The Day I Fell Down the Toilet, Stephen Mangan

The Queen of Dunny, the land where jokes come from, has lost her sense of humour and banned fun of any kind. Her subjects have one final shot at making her laugh otherwise NO NEW JOKES will be created EVER AGAIN!

Enter the hero the world needs.
Timothy Trench: straight-talking, uber-decisive child genius… oh, wait. In an unfortunate case of mistaken identity, the wrong Timothy – a boy who finds it impossible to make decisions – is fetched to make the Queen laugh.

Can he work out what will tickle Her Majesty’s funny bone and save the day?

A wildly imaginative, brilliantly silly adventure that’s overflowing with toilet humour!

What’s On

Fairmont Windsor Park this Easter

Looking for a luxurious countryside escape with endless activities to keep the children entertained this Easter holidays, Fairmont Windsor Park is the ideal choice. From March 29th – to Sunday 14th April, Fairmont Windsor Park will be offering the grandest of activities, from magic shows and pony pre-school to movie nights, puppet shows and children’s wellness labs, there is something for everyone. Moreover, take advantage of the hotel’s Family Offer and enjoy a 50% discount on a second room when staying with children.

This Easter choose to stay at the family-friendly Fairmont Windsor Park and create timeless memories to be cherished forever. The hotel’s sprawling grounds and manicured gardens provide the perfect playground for little ones to explore, ensuring a delightful retreat for the whole family. This Easter enjoy an extensive array of unique and thrilling activities will be on offer to ensure all members of the family, whatever their age and interests, are entertained.

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In The Spotlight

Baba West's Bifikalm Multibiotic Relief Drops

Baba West’s Bifikalm Multibiotic Relief Drops for infants aged 0-12 months is a friendly bacteria supplement specifically designed to balance an infant’s gut microbiome and provide relief from digestive discomforts such as colic, constipation, and diarrhoea.

Free from gluten, soy, and dairy, these drops contain no artificial colours, flavours, or preservatives, making them a safe and effective option for babies with sensitive tummies.



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