My Baba Measure / 7 March, 2023 / Christina Walter

The Measure: What’s Hot For Parents & Kids

NEW Hexagon, Leclerc Baby

Following the success of the Leclerc Baby Influencer, the Hexagon takes stroller design to the next level. With an eye-catching design, exquisite fabrics and excellent functionality, this compact set of wheels certainly packs a punch.

Using only gravity, the Hexagon’s one-touch auto-folding system is the dream of dreams for parents. Long gone are the days of battling with a bulky travel system. The folded size is so neat it takes up minimum space in your car, is a breeze when using public transport and can even be taken on a plane as hand luggage.

Leclerc Baby’s attention to detail carries through to the push and handling of the stroller. All-round suspension and robust wheels allows you to explore the countryside like you are breezing through the city streets.

The Hexagon is suitable for your baby from 6 months right up until 22kg. If you are wanting to use this stroller from birth then no problem! A carrycot accessory is available along with group 0+ car seat adaptors to turn this stunning set of wheels into a full travel system!

The Wedge, Eyas London

The Wedge provides an optimal seating position for spinal development for babies six months of age.

Doctor-founded Eyas recently launched an ergonomic pram cushion that helps sit little ones fully upright in the pram and has been paediatrician approved to improve posture. Created by both parents (also doctors) who were worried about the posture of their own child, the ‘Wedge’ has been doctor endorsed to provide the correct seating position for infant development. Eyas also donate a portion of all profits to a Violence Against Women & Girls charity, a human rights cause that supports vulnerable people.

Exclusively made in Britain.

BIBS X Liberty Floral Collection

Danish children’s brand BIBS has launched a new and exclusive floral collaboration with the famous and oh- so-British brand Liberty, for their SS23 collection.

The BIBS x LIBERTY collaboration provides the perfect kit to welcome your baby into a world full of love. Quintessentially British, timeless elegance and poetry meet soothing pacifiers and adorable textile necessities that are not only stylish but practical. Heritage designs were hand-picked from Liberty’s 148-year-old archive of lustrous textile patterns to compliment BIBS’ signature Scandinavian aesthetic.

Like BIBS, Liberty is a brand proud of its heritage and its vision for the future that preserves tradition while constantly innovating. The first drop will launch globally from March 21st on and selected retailers.

Lune + Wild

Lune + Wild make exceptionally delicious, handmade meals and snacks for little ones.

Every recipe is expertly balanced by paediatric dietitians, using 100% organic and fresh ingredients. Available with next-day delivery, the meals arrive frozen and are ready to serve in under 5 minutes!

Use code MYBABA10 for £10 to spend at Lune + Wild.

NEW PIPA urbn, Nuna

Nuna has just announced the launch of the PIPA urbn – the only infant carrier with integrated ISOFIX connectors. The patented baseless infant car seat raises the bar in the car seat category delivering a new standard of safety, ease and luxury for family travel.

Nuna’s PIPA urbn is the only baseless infant car seat with a built-in ISOFIX system that is seamlessly integrated into the car seat, enabling it to install in seconds into taxis and cars and weighs in at an ultralight 3.3 kg.

The PIPA urbn is super-portable and features a one-handed vehicle and pushchair release for effortless transfers, making it THE most genius way of travelling around town with baby.

Pure Blonde/SilverBrightening Duo, Philip Kingsley

Philip Kingsley’s vegan-friendly blonde and silver shampoo is the perfect hair care shampoo for silver, grey and blonde hair.

Expertly formulated with optical brighteners and violet hues, the Pure Blonde/Silver Brightening Daily Shampoo reduces the appearance of discolouration and neutralises brassy tones. It provides reflective shine and a brighter appearance, while Ethylhexylglycerin delivers moisture to the hair.

Specifically formulated for brightening brassy blonde and dull grey hair, our Pure Blonde/Silver Brightening Daily Shampoo promises to brighten and revive.

Peter Rabbit Collection, Blade & Rose

Spring is finally here, and that means Easter is just around the corner! It’s time to start thinking about your little ones’ Easter outfits or alternative Easter egg gifts, and we’ve got the perfect solution for you: Blade & Rose’s new lines to their award-winning Peter Rabbit collection.

Toy Of The Week

Yoto Player

Yoto Player fills your home with inspiring audio and lets kids lead the way. Perfect for children aged 3 – 12+, the audio player uses physical cards to explore the best audiobooks, music, activities and educational audio. There’s also a fantastic podcast, the Yoto Daily,  a mini-podcast episode delivered to your Yoto Player every single day.

Audio storytelling is a great way to get pre-readers and developing readers interested in narrative long before they can read for themselves. Many are under the misconception that audiobooks slow down the development of reading skills, but research has proven the opposite.

Audiobooks support children’s emotional intelligence and mental wellbeing, improve comprehension and widen children’s access to books. The power of audio is also a brilliant tool for engaging reluctant readers and children who find literacy challenging.

Latest Books

Younger Kids

Gotcha!: A Funny Fairy Tale Hide-and-seek, Clotilde Perrin

An exquisite fairy tale lift-the-flaps hide-and-seek from the international bestselling author of Inside the Villains.

“Quick, hide!” Chased by monsters – a hairball, a stinkwart and a creeper – each hairier and stinkier than the one before, a child needs to find shelter in three famous fairytale houses. The Three Little Pigs’ brick home, Sleeping Beauty’s palace and Hansel and Gretel’s gingerbread mansion.

Lift the flaps big and small to discover curious places for the child’s best chance to hide. Knock on the door of the Little Pigs’ bathroom, open up Hansel and Gretel’s oven (if you dare!) or see who’s already inside Sleeping Beauty’s stopped clock.

Older Kids

Robodog, David Walliams

Enter a world of superheroes and villains in this action-packed comic caper from No.1 bestselling author David Walliams – and meet Robodog: the future of crime fighting!

Welcome to the city of Bedlam. Enter if you dare!

Bedlam is one of the most dangerous places on Earth – home to a host of wicked villains. Nothing and nobody are safe from these evil criminals. The city needs its own superhero to defeat the supervillains. But who?


The newest recruit at the Police Dog School, and supercharged for adventure. But can he stop the most feared duo in Bedlam, and their evil plans to ruin the city . . .?

What’s On

Hamlet, National Theatre

Introducing young audiences to the world of theatre, an energetic retelling of one of Shakespeare’s most well-known tragedies, Hamlet returns for a schools tour across England culminating in performances in the Dorfman Theatre from 20 – 28 March 2023.

This version is adapted for audiences aged 8–12 years old by Jude Christian (Dick Whittington, National Theatre) and originally directed by Tinuke Craig (The Colour Purple, Vassa). The revival is directed by Ellie Hurt (A Christmas Carol, Shakespeare North Playhouse).

Schools booking to watch the production in the Dorfman Theatre will be able to book pre-show workshops and a teacher training session at the National Theatre to explore theatre-making in the classroom.

On the My Baba Wishlist…

Parrot Shoulder Bag, Le Petit Planet

Neeson Square Tote, Anya Hindmarch

In The Spotlight:

Stokke Nomi Chair

The chair that inspires active sitting, the new Stokke Nomi Chair brings extraordinary style and unique flexibility into your home. Suitable for use from birth for life, it offers a playful visual design and is a chair that lets children of all ages, move naturally and sit actively for comfort and connection.

Sitting actively is all about freedom of movement and this is essential for your child’s healthy development. Making mealtimes more relaxed and interactive, the Stokke Nomi Chair lets children use their bodies in an intuitive way allowing them to wiggle, shift & climb, encouraging them to explore and push their boundaries.

In The Spotlight

Tail-Wagging Transport For Your Pets!

Your furry friends deserve nothing but the best! Whether your pet is old but gold, has little legs, or you have a doggy or kitty diva on your hands, with the WonderFold Pet Stroller your pampered pets will have a PAWSitively perfect travel experience! This lightweight, portable and easy-to-fold 3-in-1 pet stroller, can be easily adapted into a portable car seat or pet carrier, meaning your playful pup can accompany you on every family adventure!



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