My Baba Measure / 4 January, 2023 / Christina Walter
smarTrike, the leading active kids’ toy brand joined forces with London-based artist Kelly Anna to design two premium, limited-edition STR7 Stroller Trike models – the “Imagine” and “Explore.”
Bringing her own motherhood experience into the creation of this line, Kelly Anna wanted to tell the story of the excitement accompanying children’s early childhood exploration and development. Together with smarTrike’s aspiration to provide children with a continuous learning experience through movement from an early age as possible, the products embody a wholesome experience for kids and their parents – one that stimulates imagination and promotes essential values while at the same time boosting active childhood and early engagement with the outdoors.
Discover the award-winning luxury bath set that leaves your little one’s hair and skin wonderfully soft, fresh, delicately cleansed and glowingly healthy – not to mention smelling divine.
This super-enriched hydrating formula is specially developed for babies and toddlers, helping lock in moisture to nourish and protect against dryness and irritation to gently moisturise, soothe and hydrate at bath time.
Dandelion Dream is a super hydrating formula of Vitamin A, C & E, correctly balanced and full of 96% natural goodness.
Start the New Year with a new Tonie for your Toniebox.
Everybody knows that giraffes can’t dance… or can they? Dance along with Gerald as he two-steps and tangos his way to becoming the jungle’s best dancer as Hugh Laurie brings Giles Andreae’s bestselling classic to life.
Created by expert doula and midwife Dionne Goldson, the brand-new DforD Gown is the launch all mums-to-be have been waiting for.
The game-changing maternity gown has been thoughtfully designed for use in pregnancy and birth to encourage the importance of skin-to-skin contact and easy access breastfeeding from those very first moments with your baby and way beyond. Unlike traditional hospital gowns, the versatile DforD Gown can also be repurposed into a beach cover-up or dress, so it’s a sustainable product. Unlike anything else, it offers mums-to-be maximum comfort and movement while caring for mother nature too!
The Lumicolour Bear is a nightlight like no other. In one of its three settings, this ingenious, multi-use nightlight actually changes color, to the colour it’s touching!
Simply place the Lumicolour bear on a blue surface, and he will glow blue; sit him on the colour green, and you’ve guessed it – he turns green! This clever ‘chameleon’ mode allows children to choose their own hue to suit their mood.
The Lumicolour Bear also features a ‘rainbow’ mode, which changes colour slowly.
Piccolo is expanding its portfolio with the launch of a game-changing, up-ageing range of kids’ products! The entirety of the new Kids’ range is nutritionist approved with no added sugar and is a lunchbox must-have for the back-to-school period this new year.
Piccolo strives to deliver big on nutrition derived from nature with the Kids range to support parents with a range of products they can trust to deliver on health and development.
The new range includes 14 new products spanning a variety of parents needs, from lunchbox friendly snacks, to breakfast cereals and at-home baking kits.
Available now in Asda and Tesco, as well as online at My Little Piccolo and more nationwide retailers soon.
The physical experience of sculpting a character helps develop their imagination, fine motor and creative skills. The app’s digital experience helps to build a character in a simple and fun way, learning about its personality, traits, and gags.
Even after assembling the character, the pleasure from the creative experience does not end – the clay hardens within a couple of hours and becomes a toy for continuous play.
Join Zebra and her friends on a particularly spotty adventure. If she’s not dripping wet or very chilly, then she’s feeling left out or being rather rude.
Energetic rhyming text will delight young children who will love the colourful characters and laugh out loud at the ending of the book! Will Zebra ever learn to love spots?
It’s hard to always have good manners and even adults sometimes struggle! These board books show young children that good manners make the world a much nicer place. Using friendly animal characters to explore different elements of etiquette, each book explains a specific area of manners to help little people realise that life is easier when we’re all being polite!
Back Seat Mirror, Britax Romer
Big Puddle Navy Dino Wellies, Start-Rite
Brown Corduroy Bear Baseball Cap, Claire’s
Footmuff Spring Green, Leclerc Baby
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