My Baba Measure / 1 October, 2020 / Christina Walter

My Baba Measure: What’s Hot This Week

Isabella Oliver x GOSH

Maternity brand Isabella Oliver has partnered with Great Ormond Street Hospital Children’s Charity (GOSH Charity) to launch the ‘Hope’ Organic Sweatshirt. 50% of net proceeds from the sales will be donated to GOSH Charity, which supports seriously ill children from across the UK.

Isabella Oliver, creative director and founder of Baukjen de Swaan Arons says ‘At Isabella Oliver we are always looking for ways to do our bit and give back to the community, from donating 10% of our profits each year to charities, to our enduring commitment to sustainability. So, it’s fantastic to support such an iconic charity like GOSH Charity, honouring the fantastic work the staff at the hospital do in treating seriously ill children’

The knitted rainbow design aptly named ‘Hope’ will be available buy online from 16th October, priced at £79 and available in sizes UK 6 – 18

Luxury Essential Skincare Collection, Little Butterfly

This gorgeous gift set is the perfect introduction to the Little Butterfly, the luxurious certified organic skincare brand for mothers and babies.

It contains all their best-selling products for babies in introductory sizes perfect for travel. It includes the Bubbles in the Breeze top to toe wash, Dewdrops at Dawn body lotion, Wrapped in Love anti-pollution baby face cream, Love Eternal baby massage oil and Soft as Moonlight nappy change cream.

If you want to find out more about Little Butterfly’s skincare and the ingredients they use, click here.


Aloka Colour & Shine, Cheeky Rascals

This has to be the ultimate nightlight for kids. The Aloka Colour & Shine lets your little ones create their very own SleepyLight character, as many times as they like!

The unique Colour & Shine nightlight comes with five special dry-erase pens which can be used to transform SleepyLight characters over and over again. It also comes with an awesome remote control that your little ones will absolutely love. Press a button to change the colour of the nightlight’s glow. We love Aloka!


Konges Slojd Collection, Scandiborn

The gorgeous brand new collection from Konges Slojd at Scaniborn has landed.

In beautiful autumnal prints and colours, there’s everything from rainwear and mittens to thermals and boots for the long winter months ahead.

Organic Baby Clothing, TU

TU at Sainsbury’s has launched its first Organic Baby range. This gorgeous unisex collection offers a great selection for your hospital bag, with sizes ranging from Tiny Baby up to 18-24 months.

Everything in the range is made from Organic Cotton and many items across the range including sleeping bags and blankets are made using recycled polyester.


4 Ways To Thrive In The First Year As A New Parent

Staycation Or Vacation? Recommended Travel Essentials



Cleanse & Care Hand Duo, Tiffy & Tallulah

Keeping hands clean is an important lesson for your little one to learn, especially if your child is at school or pre-school. Mummy and mini brand Tiffy & Tallulah has launched a brand new hand duo that both Mummy and mini can enjoy.

Birth School Online, mokee

From the 1st October moKee’s Birth School Online is back! The classes offer support for parents and parents-to-be, all for free.

  • 1st of October 2020 at 4pm: How to prepare yourself for the arrival of the baby – hosted by Sophie Martin, The Infertile Midwife
  • 8th of October 2020 at 4pm: Stages of labour – hosted by Sophie Martin, The Infertile Midwife
  • 15th of October 2020 at 4pm: Pain relief options – hosted by Sophie Martin, The Infertile Midwife
  • 22nd of October 2020 at 7pm: Emotions in pregnancy – hosted by Lucy Cavendish
  • 29th of October 2020 at 4pm: Complications in labour & induction of labour – hosted by Sophie Martin, The Infertile Midwife
  • 5th of November 2020 at 4pm: Homebirth – hosted by Marie Louise, The Modern Midwife
  • 12th of November 2020 at 4pm: Caring for a newborn – what you need to know – hosted by Sophie Martin, The Infertile Midwife
  • 19th of November 2020 at 4pm: Breastfeeding and lactation: all the basics to start your milky way – hosted by Marie Louise, The Modern Midwife
  • 26th of November 2020 at 4pm: Postpartum – let’s talk about the mum recovering – hosted by Sophie Martin, The Infertile Midwife

Tula Preschool Carrier, Baby Tula

Baby Tula has launched the Tula Preschool Carrier, a carrier uniquely designed to support growing children up to 70 pounds / 31.8 kg.

Available in three beautiful prints, the Tula Preschool Carrier provides a natural, ergonomic position best for long-term, comfortable carrying. An essential for many children with a variety of physical or cognitive abilities.

Climbing Triangle, PomPom

The new Climbing Triangle from PomPom is the world’s first three adjustable height frame, bringing beautiful eco-design, combined with the brilliant eco paint of Edward Bulmer Natural Paint.

It’s easily foldable making it perfect to store when not in use. What’s more, it’s eco-friendly and made here in the UK.

Toy Of The Week


Janod Limited Edition Silver Rocket, Mulberry Bush

Celebrating 50 years, Janod has given their iconic rocket a makeover, just in time for Christmas! The charming wooden rocket is made of five parts, ready for take-off using magnets for easy construction and play.

The Janod Silver Rocket promises hours of fun building ready for blast off, whilst its sturdy wooden parts guarantee it will be treasured for years to come!


Book Of The Week


Owl, Waterstones

‘Owl’ is simple in title and text, but inside, you’ll read the story of a young girl helping an owl back onto its branch. It’s a beautifully illustrated children’s book that showcases the importance of kindness, friendship and always helping others. 

On the My Baba wishlist…

The Elephant Hook, Pinxton and Co



Bugaboo Stardust

A compact and lightweight travel cot that grows with your baby from newborn up, the brand new Bugaboo Stardust is set to be a serious contender in the travel cot game. The Bugaboo Stardust’s unique all-in-one-design and built-in mattress can unfold in just ONE second, making bedtime on-the-go easier than ever.


WIN! Little Butterfly London’s NEW Luxury Essential Skincare Collection For Babies!

How To Prepare Your Child For Potty Training

For competitions and offers from our favourite brands, click here.

In The Spotlight

Shnuggle are proud to introduce the ‘Shnuggle Air Lite Bedside Crib’

This premium modern crib suits any interior with dual-view mesh panels for airflow and a quiet zip-down side for nighttime access. It includes an airflow mattress, hypo-allergenic fabrics, and complies with safety standards, featuring a low-level safety wall. Designed to ease colic and reflux, it offers six height adjustments and comes in compact taupe and grey options.



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