My Baba Measure / 10 February, 2021 / Christina Walter

My Baba Measure: What’s Hot This Week

Seachange Only Rosé for Valentine’s Day

As couples prepare for a Valentine’s Day at home and have to think outside the box for ways to celebrate, Sea Change Wine is calling on planet-conscious couples to extend their love to the worlds’ oceans by choosing a bottle of its new Prosecco Rosé.  The eco-friendly fizz is from the picturesque Veneto region of North-Eastern Italy, evoking memories of sun-drenched holidays and the promise of sunnier days to come. Its red fruit vibrancy and refined flavour is the ideal pair for light pasta dishes and seafood.

The sustainable wine brand is helping us make a difference this Valentine’s Day by giving back to the planet with every bottle sold – proving we can all make a difference from home by raising a glass to our oceans and sea animals who are also suffering in the wake of this pandemic.  More emphasis on hygiene means that more single use plastic bottles have been used, along with disposable masks and gloves.  All these are making their way into our oceans.

The Sea Change Wine Prosecco Rosé is also part of a special ‘Only Rosé’ pack made up of the Provence Rosé, Prosecco Rosé and the Château Canet Rosé. The pack is £40 RRP including free delivery to mainland UK for a limited period – perfect for the Valentine’s weekend.

Half Term Fun: Family Fitness Sessions

The majority of parents have taken on a new role as ‘teacher’ over the last year, if you are looking to take some time off during half term, let us entertain and inspire you and your children with a 30 minute themed class jam-packed with fitness moves, music and inspiration for exercise brought to you by James Golden – The Bamford Fitness Coach and his young daughter.

Please join us virtually every day from 10:45 am-11:15 am on the 15th – 19th February.

Parent(s) and child/children (suggested age 6-12)

Family Yoga Fun

A fun yoga practice for the whole family with postures that are named after animals and other creatures. Breathing exercises and relaxation are also included leaving both parent and child feeling peaceful and positive.

Dates: Monday (Feb 15), Tuesday (Feb 16), Friday (Feb 19) – Time: 12:30PM-1PM (30 minutes)

New Parents Gift Set, Nimble

Leading plant-based family cleaning brand, Nimble, is delighted to welcome the New Parents Gift Set to their range. Featuring each of Nimble’s award-winning cleaning products, everything expectant parents need to prepare for their new arrival is available in one handy box!

From washing tiny clothes to cleaning bottles and wiping down surfaces, the New Parents Gift Set includes all the essentials to prep new parents for the fun to come! Including 5 full-size products, as well as a Magic Wand bottle brush, this is a great option for a virtual baby shower gift, new parent’s laundry, feeding and cleaning up all sorted in one convenient box!

Latest Collection, Jack1t

We may not be able to get to the slopes abroad this year but with the amount of snow we’ve had recently here in the UK the latest premium quality outerwear collection from Jack1t is perfect for keeping us all warm and cosy while enjoying the white stuff.

Their collection includes down-filled coats, bombers, jackets and Parkas for both men and women and all are designed to be warm winter wear packed with style.

Kids4Kids Design Competition, I’M A GIRLY

I’M A GIRLY will partner with The R Collective, the upcycling fashion brand with a mission to create clothing from leftover materials and reduce fashion waste.

This spring, the toy manufacturer will launch a global design contest on social media and other sites to encourage children around the world to get creative and send in designs for the sustainable doll collection. A mixed jury of The R Collective designers, the I’M A GIRLY KIDS4KIDS design team, and an international fashion influencer will select the winning designs from all entries. The chosen designs will be included in the collection and launched in stores globally.

Make sure to follow I’M A GIRLY (IG: @imagirlybrand) and log onto IMAGIRLY.COM and register to become part of the design team by downloading the drawing template. Sign up to the I’M A GIRLY newsletter to receive this and other news in your inbox.


The Baby Show Live @ Home event

The Baby Show Live @ Home event, takes place from the 26th-28th February.

With exciting new speakers, guests, activities and initiatives all designed to support new and expectant parents via an immersive digital experience from the comfort of their own home, this is an essential event for parents during the pandemic!


Oversized Nursing Hoodie, Latched

The stylish and innovative pregnancy and postnatal activewear brand, Latched, is thrilled to unveil the latest addition to their blossoming clothing range, the Oversized Nursing Hoodie.

It has two thoughtfully concealed zips, seamlessly stitched into the trendy navy and grey colour block, to keep breastfeeding super simple and help mums feed with confidence.

Baby Bodysuits, Happiest Baby

Dr. Harvey Karp, one of the worlds leading paediatricians, launches his latest soft and sweet baby bodysuit today! Made from cosy and breathable 100% organic cotton, the new baby bodysuits are perfect for delicate skin. With adorable hand-drawn designs, including pineapples, dinosaurs, planets, stars and little monsters and in a variety of colour-ways, these are stylish little outfits for boys and girls. The bodysuits have long sleeves to your baby comfy any time of the year, feature inseam snaps for nappy duty, and have an envelope neckline for easy outfit changes.

The baby bodysuits come in either a 2-pack, or 5-pack bundle with different patterns and colours in each. Sizes range from preemie to 9 months.

Yours Furever, Blue Cross

To say thank you to our pets for their continual love and loyalty throughout the year, Blue Cross, are launching a new campaign called ‘Yours Furever’, which encourages pet owners across the UK to make a ‘paw-blic’ display of affection for their pets this Valentine’s Day.

As part of the campaign, the charity is calling for children across the country to write a love letter to their favourite pet pals, and to share this with the charity so that it can be featured on their website.

Orchard Toys Thanks NHS 

Orchard Toys thanks NHS workers with their new Home Learning Activity Books – for every book sold £2 donated to NHS Charities Together.

The Home Learning books are designed to help parents that don’t have access to a printer. There’s a Home Learning Activity Book for preschoolers 3yrs+ and for school-age 5yrs+. Both books are jampacked with 28 pages of new educational activity sheets – perfect for homeschooling.

Starter Kits, Spruce

Spruce is an eco-friendly cleaning start-up, with a range of multi-purpose and bathroom cleaning sprays that are non-toxic, made with the safest ingredients and free from single-use plastics. The product includes reusable aluminum bottles and plastic-free concentrated refills. All you need to do is add water to the solution to make a full 500ml bottle. The bottle can be reused over hundreds of cleanings. Customers can just order lightweight refills to avoid unnecessary shipping of water and prevent single-use plastic waste.

With the belief that what you breathe in, is as important as what you eat or put on your skin, Spruce prides itself in being free from the notorious ‘nasties’ – such as SLS, parabens, triclosan, phosphates, pesticides, petroleum derivatives, artificial colourants and fake fragrances.

Toy Of The Week

Music Machine, Smart Toys and Games

The team at Smart Toys and Games are thrilled to unveil the hero items from their new partnership brand Smartivity.

The DIY science and engineering wooden construction sets, which are suitable for ages 6+, will not only engage young minds and inspire future makers, they will also provide the perfect rainy-day activity, promising to make learning fun and, once complete, they provide little ones with a high-quality toy to play with.

The mechanical Music Machine for 8+ includes everything they need to build their own xylophone and experience the joy of music.

Latest New Books

Banksy Graffitied Walls and Wasn’t Sorry

Banksy is a world-famous graffiti artist who secretly spray paints pictures on streets and walls while no one is watching!

His works are often about politics, war, and other important things, but he also likes to paint rats. Rats scurry around and hide, often creating a bit of a stir, just like he does! Millions of people know his work but no one really knows who Bansky is as his true identity is a secret. In this brilliant children’s book, Fausto Gilberti brings life, intrigue, and whimsy to the mysterious story of one of the most important contemporary artists of our time.

This Is Still Not A Book

Is this a suitcase? A bed? An elephant? Each spread in this engaging board book is actually something else entirely, sparking imaginations and encouraging the storytellers in readers of all ages. Turn the page and find a foldable shirt; then, turn to discover a flip phone that you can open, close, and “dial” to call your friends and family! The result prompts children to think and play creatively with other objects in their daily lives.

On the My Baba wishlist…

The Shorty Locker, West Stanton Store

Muslin Set, Rachel Riley



The ergonomic design of the baby carrier ensures that the baby’s spine and legs are fully supported in the most comfortable and ideal position for a healthy spine and hip development. As they aren’t lying flat or on a hard surface, the natural position they are in allows them to make movements that encourage muscle tone and a sense of balance needed to sit, stand and walk.

IZMI Baby have made babywearing so accessible, with a range of carriers for all budgets.

Read Next

Shop Our Top Picks For SS21 Baby Fashion

Gift Ideas She’ll Love This Valentine’s Day

For competitions and offers from our favourite brands, click here.

In The Spotlight

Tail-Wagging Transport For Your Pets!

Your furry friends deserve nothing but the best! Whether your pet is old but gold, has little legs, or you have a doggy or kitty diva on your hands, with the WonderFold Pet Stroller your pampered pets will have a PAWSitively perfect travel experience! This lightweight, portable and easy-to-fold 3-in-1 pet stroller, can be easily adapted into a portable car seat or pet carrier, meaning your playful pup can accompany you on every family adventure!



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