My Baba Measure / 17 February, 2021 / Christina Walter

My Baba Measure: What’s Hot This Week

Hip Seat Carrier, Tushbaby

Tushbaby is a high-end hip carrier with comfort and quality at the forefront of its design. The craftsmanship that’s gone into making the Tushbaby hip seat is clear. Made from premium materials together with its squishy memory foam seat, Tushbaby is a lightweight carrier with storage that weighs just under 0.45kg.

My Baba readers can enjoy 10% OFF with discount code MYBABA10.

New Haircare Range by Ecooking

The debut haircare range by Danish skincare brand Ecooking has launched and we couldn’t be more excited. Our love affair with the organic and sustainable skincare brand continues with this luxury, dermatological haircare collection that’s just launched.

Formulated with a whole host of active and natural ingredients, this new vegan range is designed to complement a myriad of hair types and needs.  The brand has developed the range with both the hair and scalp in mind. The collection includes a selection of multifunctional shampoos and conditioners plus a nourishing hair mask and salt-infused mist. Prices start at £18.

Multi Shampoo

Hair Mask

Multi Shampoo, Cooling Effect

Volume Shampoo

Volume Conditioner

Seawater for Hair

Introducing Zipster – a new baby brand

Zipster is an exciting new baby brand about to take the baby fashion market by storm. Zipster’s babygrows are designed with an innovative two-way zip, which makes changing your baby super-easy. No more poppering up wrong! (We’ve all been there, right?!) The collection is made from 95% bamboo for super soft, eco clothes that are made to last.

What we love most about this brand besides its eco-friendly appeal are the prints – they are just divine. The flamingo is our favourite!  Packaged beautifully, these babygrows would make a fabulous gift for an expectant mama.

Available online at with RRP of £21.95.

Baby Care Essentials, M&S

M&S Food is making it even easier for families to do their full weekly shop in-store, with the launch of its brand new Little Smiles range of nappies, nappy pants, wipes and toiletries.

Launching in-store this month, the 18-strong product range includes six sizes of ultra-absorbent nappies and three sizes of ultra-absorbent nappy pants.

Packs range between £2 and £3 depending on size, with prices starting at only 7.14p per nappy.

GOLD Doona Car Seat

With a sleek black hood and frame, the new subtle touch of gold on the handlebars is the answer for those who want fashion at their fingertips!

Suitable from birth to 13kg, the Group 0+ Doona Car Seats integrated wheels mean that in less than 10 seconds, you can be out of your car and on your way with your precious cargo. Whether you are popping to the supermarket or for a coffee with your friends, Doona allows you to do so with ultimate convenience, unrivalled safety and oozing style!

Toy Of The Week

Magna-Tiles, Smyths

Looking for home learning inspiration during lockdown, fun ways to introduce STEM learning through play, or new ways to keep children entertained? Magna-Tiles 3D magnetic building tiles are a must-have educational toy for imaginative play.

Children can use Magna-Tiles to stack, build, and explore. The shapes have a unique ability to always attract, even when the tiles are flipped – it’s the secret power of the click! Use them to help with numeracy, literacy, hands-on science, technology, engineering activities and art – as well as just the fun of construction and playing!

Latest Books

Sophie Says It’s Okay Not To Be Okay

Sophie Says It’s Okay Not To Be Okay follows Sophie and her friends Jordyn, Jamie and, of course, Bunny, on their journey through Jamie’s feelings.

This book is aimed at children aged 2-8 to teach them the importance of caring for their mental health, and the mental health of others in a creative and authentic way. The book also aims to encourage open discussions about wellbeing between parents and children.

Albert the Tortoise

Albert the pet tortoise has a problem. He was trying to reach a tasty treat, but has ended up on his shell, upside down and stuck! Can the other garden creatures overcome their rivalry, team up and help him get back on his feet?

Packed with comical, charming illustrations and vibrant colour, this timeless tale shows the power of working together, thinking creatively, and how even the smallest amount of assistance can make a very big difference.

Inspired by the adventures of real-life Greek tortoise Albert, who was rescued more than 50 years ago and has lived happily with Ian’s family ever since, this is a timeless tale that uses humour to show children the power of working together and thinking creatively.

Ian Brown has written for the best in showbusiness (including Homer Simpson) and Eoin Clarke is part of the animation team behind CBBC’s Operation Ouch and ITV’s You’ve Been Framed – the Albert the Tortoise series is their debut picture book collaboration.

On the My Baba wishlist…

Lion Sensory Toy, Pure Earth Collection

Chick Baby Gift Set, Rachel Riley

The Pamper Gift Box, Little Butterfly London



Tushbaby is changing the way parents carry their kids with a simple ergonomic hip seat that allows for both flexibility and support.

Made from premium materials together with its squishy memory foam seat, Tushbaby is a lightweight carrier with storage that weighs just under 0.45kg.

Enjoy 10% off right now with discount code MYBABA10. 

WIN! An Xciting NEW Stroller From Stokke®

We’ve got some Xciting news for Stokke fans, with the spring launch of their new pushchair, the Stokke® Xplory® X!

Enter to win

Click below for your chance to enter. Expected delivery end of March.

a Rafflecopter giveaway

Read Next

Shop Our Top Picks For SS21 Baby Fashion

Fun Family Lockdown Activities & Toys For Half Term

For competitions and offers from our favourite brands, click here.

In The Spotlight

New Rosa & Blue For Silver Cross Sleep Range

The Rosa & Blue for Silver Cross sleep range is crafted from the perfect blend of soft bamboo and organic cotton. Rosa & Blue are sleepwear specialists, creating endearing essentials to ensure the softest sleep for your baby.

Discover two premium sleep sets adorned with beautiful illustrations, hand-painted exclusively for this luxurious new collection.



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