My Baba Measure: What’s Hot This Week

Plant-based Fish Fingers, Moving Mountains

Moving Mountains, the pioneering British food tech company that launched the UK’s first plant-based bleeding burger, has unveiled a new innovation: plant-based fish fingers!

The Moving Mountains® plant-based Fish Fingers have a succulent, flaky texture and are coated in crunchy golden breadcrumbs. A favourite with children, they’re a great way to get protein into kids’ diets. They are also delicious dipped straight into ketchup.

Simeon Van der Molen, Founder of Moving Mountains® says: “…To save the oceans, consumers need to reduce consumption of traditional fish. We have provided a solution by creating our first-ever plant-based fish to tackle this sustainability crisis.” By launching the Moving Mountains® plant-based Fish Fingers in the frozen aisle, the brand contributes to reducing the UK’s estimated 10 million tonnes of food waste.

Teething Starter Set, Matchstick Monkey

Matchstick Monkey has launched their brand new Teething Starter Set, which is complete with the first-ever Matchstick Monkey Finger Toothbrush, Flat and Monkey/Animal Teethers.

Ready for new teeth popping through, the set is perfect for at home or on the go! The products are fun and flexible and made from soft, safe silicone.

Time For Mum Virtual Festival

It has been an incredibly intense year for the parents of young children, so Family Action has teamed up with Red Letter Days to host the Time for Mum Virtual Festival on Saturday 13th March.

Alongside a range of events and classes aimed at mums (think baking, business advice, wellbeing, mindfulness AND keep fit), four amazing childrens’ authors will be doing free, live, virtual readings of some of their most-loved kids’ books, to keep the little ones entertained. These authors are Andy Stanton (the creator of the ‘Mr Gum’ series), Fred Blunt, Fiona Woodcock and Holly Sterling.

Tickets for the Time For Mum Virtual Festival are free and available via Eventbrite. There are limited spaces available per event, and more events will continue to be added to the line up as we approach Mother’s Day.

The Turmeric Co.

The Turmeric Co. offers Great Taste-awarded vegan turmeric shots.

The TurmericCo. product range has been developed over fifteen years and endorsed by leading nutritionists. It is a powerful combination of functional, natural ingredients designed to help give a boost to anyone’s daily routine.

Deliciously refreshing in taste, the range boasts the strongest measure of raw turmeric on the market. Turmeric contains the active ingredient curcumin, scientifically proven to contain anti-inflammatory, antioxidant and antidepressant properties, as well as helping improve skin conditions and weight management. 

These functional drinks have been created to be as bioavailable as possible; fresh turmeric root, rather than the dried powder found in capsules, is blended with select ingredients to maximise absorption, guaranteeing retention of nutrients.

Mama Mio Tummy Rub Butter Trio

Mama Mio’s new Tummy Rub Butter Trio is the perfect gift to see mama through her entire pregnancy journey. It contains three variations of the best-selling Tummy Rub Butter in fragrances Orginal, Fragrance-Free and Lavender and Mint to nourish and protect mama’s growing bump throughout the 9-month str-e-t-ch!

Mama Mio Pregnancy Gummies

Mama Mio’s delicious, vegan-friendly and pregnancy-safe vitamins contain the recommended amount per daily serving. You should take this amount of Folic Acid from the start of trying to conceive all the way through to your 12th week of pregnancy (the end of your first trimester), to increase maternal folate status and support the growth of your baby.

In addition, the berry flavour gummies are formulated with eight essential pregnancy vitamins and minerals, including Vitamin C (80mg)*, Vitamin D3 (10mcg)*, Vitamin B12 (6mcg), Vitamin E (12mg), Biotin (50mcg), Zinc (10mg) and Vitamin K1 (76mcg).

A tasty solution for pregnant women to get the essential vitamins and minerals as recommended by the Department of Health.

Breastfeeding Cookie Bites, Munchkin

Munchkin’s no.1 bestselling breastfeeding cookie in the US is now coming to the UK for the first time! The cookies are recommended by lactation consultants and include key ingredients traditionally used to support breast milk supply.

Available in delicious Oatmeal Chocolate Chip, Milkmakers® Breastfeeding Cookie Bites are preservative-free, baked in small batches and made with natural organic ingredients commonly known as galactagogues, traditionally used to support breast milk supply.

‘Milk Round’ Style Beauty Delivery Service, Circla

A new ‘milk round’ style beauty delivery service has launched, with the founder herself cycling round London delivering ethically made products to her customers.

Circla sells a curated selection of beauty staples and luxury items from independent brands, including skincare, shampoos, conditioners and body lotions in glass and aluminium bottles. The end user can join the auto-replenishment service and, after notifying Circla a refill is needed, leave the empties on their doorstep to be refilled, much like the milkman.

There is a large selection of products available on the site, including highly regarded circular beauty brand UpCircle, natural skincare from Malako and vegan-friendly shower essentials from Bramley.

Voyager co-sleeper, Silver Cross

Voyager offers the best in baby and parent comfort thanks to the practical and flexible design. The deep foam mattress, air-flow panels and adjustable incline setting keep babies comfortable, while the quick and easy fold makes Voyager perfect for trips away from home too.

With seven adjustable height positions, Voyager fits to the side of a bed with a simple-to-use harness that’s also suitable for divans. The drop-down mesh side panel allows parents to be closer to baby and is perfect for night-time feeding. As baby grows, Voyager can be used as a stand-alone crib with an adjustable incline setting to help aid congestion and reflux. Four lockable, swivel wheels make it easy to manoeuvre and the handy under-crib storage shelf keeps bedtime essentials close to hand.

Defy Range, Hotmilk

Hotmilk’s new Defy range of nursing bras and underwear is made using revolutionary recycled fabric with design inspiration from the athleisure wear market.

Hotmilk’s ‘Defy the Norm’ statement is etched into the band and strap detail of each of the garments to amplify Hotmilk’s message of staying true to who you are; banishing stereotypes and embracing the motherhood journey with confidence and style. The bold new athleisure wear includes a nursing T-shirt bra and crop style nursing bra, plus a new styled bikini brief all made from recycled nylon to limit the impact manufacturing has on the world.

Breaking the taboo about hair loss, Luxury Locks

We prepare so much for the arrival of our baby. From pregnancy yoga, hypnobirthing, NCT classes, to spending hundreds if not thousands of pounds on baby kit. Often, amidst the madness, it’s so easy to forget about ourselves.

It’s so common to overlook how pregnancy and birth might impact our bodies later down the line, and for pretty much every woman, hair can often suffer as a result of hormonal changes.

If you’re looking for a little help when it comes to achieving the luscious locks you once had, check out Luxury Locks. Founded by Sam in 2020 following a long battle with hair loss after the birth of her second son, Sam’s now on a mission to break the taboo about hair loss. She’s created an Instagram account dedicated to offering women an outlet to discuss their own experiences. She also offers a bespoke service whereby she can colour match with her seamless clip-ins. Super-discreet and invisible to the world, they’re made out of human hair and can be styled with your natural hair so they blend really well. Luxury Locks last 6-12 months depending on your aftercare.

Reach out today and connect with Sam on Instagram.

The Biggest Thing of All, Kathryn Thurman

Meet Lily, who loves helping her grandma and grandpa grow flowers in their garden. Grandpa uses the garden to teach Lily that everything is part of something bigger – a petal is part of a rose, an ant is part of a colony, a star is part of the universe. When Lily’s beloved grandma unexpectedly dies, Lily is able to use this idea and come to terms with her grief. She learns that every person is part of a bigger family and that even when someone has died, the love you shared with them lives on.

In this easy-to-follow story, Kathryn Thurman has created characters to who young readers will certainly relate, accompanied by watercolour-style illustrations by Romina Galotta. Loss and grief aren’t easy topics to discuss with small children, but a sensitive story such as The Biggest Thing of All is a gentle way to introduce these concepts and explore the issues around grief and how we deal with it.

Weaning Sense, Kath Megaw