Our favourite season is almost in full swing with the start of the Easter weekend, it really is the most wonderful time of the year. Finally, we can start to enjoy the lighter evenings, warmer days, not to mention copious amounts of chocolate. The bank holiday is almost upon us – a perfect excuse to find time to go shopping for something beautiful to wear to welcome in spring.

Make Primark your first port of call, their latest range of kidswear for SS18 has just launched, and true to form, the collection doesn’t disappoint. You can refresh your little one’s wardrobe with pieces starting from just £3. You’ll find fashion fit for a wide range of summer occasions: from special family gatherings, to casual playdates and half-term hangouts, there’s something perfect to fit every bill.

What’s hot this summer

You can expect to see denim making yet another staple appearance in Primark’s SS18 collection this season, but this year the colour taking centre stage is peach blush. Adorable. They’ve used subtle blush tones to bring to life everyday outfits, from their sandal collection to their Bardot inspired midi-dresses; it’s the on-point colour of the season and we love it.

Primark’s SS18 kidswear collection also celebrates the cheerful return of tie-dye – think burnt-out blues on easy to wear chambray for a look that’s as cool as a cucumber.

It’s time to take a trip to one of our favourite high street stores, archive those chunky knits, muddy winter boots and dial down the central heating. Long live spring.


Sponsored content in collaboration with Primark