My Baba Measure / 9 November, 2023 / Christina Walter

The Measure: What’s Hot For Parents & Kids

On the My Baba Wishlist…

Here’s what the My Baba team are loving this week!

Dr Brown’s PreVent Soothers, Baby Central

Whether you use the term ‘dummy’ or soother’, the meaning is the same, but the soothers themselves can vary greatly and some dummies can alter the shape of your baby’s mouth as it grows and affect their teeth positioning. Dr. Brown’s PreVent Soother is specifically made to avoid this. Designed by a paediatric dentist, its 100% silicone bulb features a patented suction-free air channel and thin bulb stem that reduce pressure inside baby’s mouth, helping avoid dental issues such as posterior crossbite in later life…

And because one soother is never enough, these soothers are available in a range of gorgeously cute patterns and icons from animals and insects, to fruit, and starry nights, so they look really nice
too! PreVent Soothers have a size for most ages, ranging from 0 to 18 months old. The bulb is taste-free, odourless, and keeps its unique shape over time. The Contoured Shield curves away from baby’s face to reduce the risk of soother rash on little cheeks and noses.

Fire HD 10 Pro Kids Tablet and Amazon Fire HD 10 Kids Pro Tablet

Introducing the Next-Gen Fire HD 10 Tablets!

The latest iterations of the Fire HD 10 tablets enhance your favourite large-screen tablets, offering an even more exceptional experience. The all-new Fire HD 10, Fire HD 10 Kids, and Fire HD 10 Kids Pro tablets are now lighter, 25% faster, and boast a stunning 10.1-inch full HD display, a rapid octa-core processor, and 3GB of RAM.

With up to 13 hours of battery life and 5MP front and rear-facing cameras, these tablets cater to your needs. You can also elevate your creative pursuits by adding a stylus for drawing, taking handwritten notes, and more. Whether it’s for individual use or the whole family, the new Fire HD 10 tablets offer reliability, versatility, and outstanding value.


Today with tonies

tonies® have released a new Podcast Tonie, called ‘Today with tonies’ which delivers fresh new content to listeners every day of the year! Hosted by Sam and Tim, kids will be treated to hilarious jokes, interesting facts and fun challenges to fuel young minds.

The new Tonie is also priced at a lower price point than regular Tonies, at £11.99, helping to make the community-building content accessible to more children.


Harry Potter™ Childrenswear, Joules

The collection launched online and in select stores on 24th October and has already been a huge hit. Perfect for Christmas festivities, Harry Potter is an Autumnal favourite! Bringing the enduring charm of the film series to little ones aged 5-12, the collection combines quality fabrics with intricate embroidery, hand-drawn prints and appliqués all proudly designed by Joules’ talented in-house print team. Each style in the collection has a carefully chosen product name, inspired by characters and places from the films.

iCandy’s Black Friday Event

Launching on Monday 6th November until Friday 1st December 2023, iCandy’s Black Friday Event features an incredible and not-to-be-missed deal on the innovative iCandy Core and Cocoon bundle.

** SAVE £451 – Core Bundle – £999 **

** SAVE £502 – Core + Cocoon Car Seat Bundle – £1,298 **

The iCandy Core is one of the newest additions to the range and is yet again a truly ground-breaking pushchair. As a premium pushchair for first-time or expectant parents, the exquisite design showcases striking styling, luxuriously developed fabric and cutting-edge features such as the pioneering Multi-Mode Wheelbase and LED Visibility Hub Light.

The iCandy Core prioritises comfort for baby and ease of use, all whilst providing the multi-use functionality and longevity demanded by modern family life. You’ll only ever need one pushchair, making this the ultimate purchase this Black Friday.

Plus, as always, the Core is fully covered by iCandy’s industry-leading 5-year warranty.

We’re also offering amazing savings on the Peach 7 + Cocoon car seat bundles and other luxurious products within the iCandy range as listed below:

** SAVE £344 – Peach 7 Coco + Cocoon Car Seat Bundle – £1,548 **

** SAVE £344 – Peach 7 + Cocoon Car Seat Bundle – £1,498 **

** SAVE £441 – Peach 6 All-Terrain – £639 **

The iCandy Black Friday Event offers are valid from 6th November until 1st December 2023 inclusive, while stocks last.

Liposomal Magnesium, Altrient

Think clearly, jump-start your workouts and keep your head in the game! This podium-worthy mineral is a true star when it comes to sports nutrition. A briefcase essential for Executives and smart-thinking professionals.

A go-to supplement to help keep your emotions on an even keel for those with demanding and stressful lifestyles.

Magnesium contributes to:

  • A reduction of tiredness and fatigue.
  • Normal energy-yielding metabolism.
  • Normal muscle function.
  • Normal protein synthesis and plays a role in the process of cell division.
  • Normal electrolyte balance.
  • Normal functioning of the nervous system.
  • Normal psychological function.
  • Maintenance of normal bones and teeth.

BookTrust’s Christmas Campaign

Christmas won’t be magical for every child. It can be a difficult time of year for children in care who may be spending their first festive season in an unfamiliar home. And for households facing economic hardship, buying presents will once again put additional pressure on families.

BookTrust’s Christmas campaign officially goes live from midnight (Tuesday, November 7th )

They are accepting donations throughout the festive period and into the new year, and it’s possible to make a donation as a special gift in someone’s name.


House cleaning just got a whole lot safer and more convenient thanks to ZERO ZERO, an eco-home cleaning subscription service, which the likes of Amanda Byram, Savannah Miller and Yasmin Mills are all raving about. Chemicals in household cleaning products can aggravate allergies and asthma in young children but it’s possible to have a sparkling clean house without using harmful toxins, which is a win-win for house-proud, planet-conscious parents.

ZERO ZERO supplies natural, vegan cleaning and hand wash products by MadeKind, whose biodegradable formulas are safe around kids and pets.

Carbon-neutral deliveries come every two months, so you’ll never run low. What’s more, the products are stylish enough to show off on your work counter and smell as beautiful as a premium scented candle. MadeKind for ZERO ZERO Eco Hand Wash and Sustainable Cleaning subscription packages, £20 every two months via ZERO ZERO Home.

Toys Of The Week


EDURINO is a series of playful new digital learning games, providing meaningful screen time for children aged 4-8 years! Children are given the power to unlock a world of learning with the beautiful and colourful EDURINO character figurines – it’s a digital wonderland.

At launch, parents can choose from three starter sets; each focuses on different interactive learning content, so children can spark their curiosity and immerse themselves in exciting digital learning worlds:

  • Robin – Early Numbers and Shapes
  • Luca – Early Coding Skills
  • Niki – Word Games

Teenage Mutant Ninja Turtles Movie Pizza Delivery Van, Very

Teenage Mutant Ninja Turtles Mutant Mayhem Pizza Delivery Van – these turtles deliver justice – and pizzas, on time, guaranteed!
When Super Fly and all his minions of baddies cause havoc and try to take over the city, the Turtles bring out the big gun …the Pizza Fire Delivery Van!

The van opens from the front and the back, with room for all 4 Turtles and even Splinter. The battle action really begins when you press the pizza slice on top and the side door swings open – press again and the pizza launcher slides out the side!

Latest Books

Books and the People Who Make Them, Stéphanie Vernet

This behind-the-scenes exploration features colourful and quirky double-page spreads that depict every stage in the life of a book. Young readers will learn why an editor’s to-do list is so long; what’s important to a book designer; how a book gets sold to libraries and stores; and what a printing press looks like. They’ll discover jobs they might not have known about, including literary critics, librarians, and sales representatives. And they’ll learn about topics beyond publishing, such as fan fiction, ebooks and audiobooks, and book collecting. Most of all, they’ll realize how the book they are reading actually came to be made.

Perfect for readers to peruse on their own or with their favourite grown-up, this book is the first of its kind. A perfect complement to every young book lover’s library.

The Wonderful World of Water, Sarah Garre

Water is our planet’s most important resource, yet it’s easy to overlook its significance in our daily life. This kaleidoscopic journey across the planet offers fascinating insights into how water is connected to the air we breathe, the food we eat, and how our own actions can upset the delicate balance of its cycle. Readers will learn about how water journeys from ocean to sky to mountains, rivers, soil and back again; how water purification works; the flora and fauna of the rainforest; cloud formations and the weather they predict; natural phenomena such as the tiger bush; why rivers flood; what causes a tsunami.

Presented in lively and engaging double-page spreads, each topic is explored with quirky illustrations, trivia, and sidebars that encourage further exploration and experimentation. Best of all, it makes young readers aware of just how deeply entwined their futures are with the health of our planet’s water.

An Atlas of Legendary Places, Volker Mehnert

Filled with the magic of myth, culture, natural beauty, and history, this introduction to eighteen of the world’s most fascinating places introduces young readers to the ineffable qualities that make these locations so special. Stunning double-page spreads offer a deep dive into each site, with fascinating invaluable information and exciting perspectives.
Readers will learn about the unique geology of Thingvellir National Park in Iceland and Namibia’s Brandberg Mountain; the legends behind Germany’s Lorelei rock and Greece’s Delphi; the diverse cultural histories of Timbuktu and Jerusalem; the architectural and natural splendour of Taishan in China and Palenque in Mexico; and even the galactic marvels of the Milky Way.
Discovering these places’ unique histories, physical characteristics, and cultural lore will inspire readers to learn more about each place, and encourage their interest in travel, geography, history, and the unexpected.

What’s On

Woolwich Works

With the holiday season around the corner, families and Christmas enthusiasts can step inside this historic, riverside wonderland with magical events designed for all ages. From taking a trip to Santa’s Grotto to get a present personally handed from the big guy himself, to the Royal Arsenal Riverside Winter Festival featuring classic Christmas markets and bars serving up mice pies and mulled wines as well as a session of Festive Disco Yoga and Festive Cabaret and loads more – there is something for all!

Featuring festive markets, live music and a variety of street food, drink and dine on a Christmas feast with a cabaret of comedy and burlesque, and get everyone rockin’ around the Christmas tree at the End of Term Party.

Opening on December 1st, guests can book their tickets now to guarantee a visit to Woolwich Works; a joyful, lively Christmas adventure that allows guests to experience the holiday magic like never before.

Read Next

36 Homeware Gift Ideas For Christmas

Parental Control, Ep: 98 The Importance Of Role Play With Casdon And Experts Charlotte Stirling Reed And Sue Atkins

In The Spotlight

Tail-Wagging Transport For Your Pets!

Your furry friends deserve nothing but the best! Whether your pet is old but gold, has little legs, or you have a doggy or kitty diva on your hands, with the WonderFold Pet Stroller your pampered pets will have a PAWSitively perfect travel experience! This lightweight, portable and easy-to-fold 3-in-1 pet stroller, can be easily adapted into a portable car seat or pet carrier, meaning your playful pup can accompany you on every family adventure!



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