My Baba Measure / 29 November, 2023 / Christina Walter

The Measure: What’s Hot For Parents & Kids

On the My Baba Wishlist…

De-Stress And Calm Gift Set, Aromatherapy Associates

Hydrating Firming Serum, Green People


Elf on the Shelf Tonie, tonies

Elf on the Shelf’s mischievous antics have been hugely popular with families around the world for many years and now there’s a very special Elf on the Shelf for the Toniebox too! Featuring 21 tracks with stories, songs, jokes and games, kids can learn about the magic of Christmas, take a tour of Santa’s North Pole, and visit the Reindeer Stables and Mrs. Claus’ Sweet Shop, for lots of festive fun and excitement. A lovely gift for a Christmas stocking, DIY advent calendar or Christmas Eve Box, the adorable hand-painted Scout Elf Zippy is sure to be a favourite Tonie for many more Christmases to come!

Musical Baby Night Light, Sounds U Like

The Sounds U Like Musical Baby Night Light is an innovative sleep solution that helps your baby settle into their sleep routine with ease! When you find out you’re going to be a parent, one of the first things your friends will say to you is ‘Goodbye to your lie-ins!’… and, we’re sorry to say, they’re probably right!

The soft, soothing light creates a tranquil bedtime atmosphere and gives off just enough light to make it ideal for those nighttime feeds and nappy changes.

You can personalise your baby’s bedtime routine with any music or sound with the ability to upload any music or sound you like! The Sounds U Like has the option for you to record your own voice with its built-in microphone. You could sing a lullaby, record gentle shushing sounds or even just the sound of your voice may be enough to comfort baby back to sleep. The built-in cry detector will automatically start should your baby wake during the night and play for 30 minutes.

The perfect Christmas or Baby Shower Gift!


New Gift Sets, Nala Baby

The award-winning Nala’s Baby is delighted to have launched the perfect new gift sets just in time for the festive season. The naturally derived skin and hair care range from rapper, broadcaster and entrepreneur Casyo ‘Krept’ Johnson and co-parent, influencer Sasha Ellese Gilbert sold out in ten minutes when it launched last year.

The range, which has been scientifically developed especially for newborns upwards, has a perfect zero rating on the product assessment app Think Dirty. It is proudly dermatologist-approved, paediatrician-approved, cruelty-free, vegan, eczema-friendly, tear-free, fully recyclable and made in Britain.

The duo have announced the ongoing expansion of its product line with the arrival of the Bedtime Gift Set and the Bath-time Gift Set.

NEW Olive Green Collection, Leclercbaby

Leclercbaby is delighted to present the latest addition to the Influencer Air Stroller and its matching accessories: the all-new Olive Green colour scheme, in line with the upcoming fashion trends anticipated for 2024.

Infused with a commitment to fashion in every design choice, the Leclercbaby Olive Green Collection elevates baby essentials to an unprecedented level of sophistication. While the rich Olive Green hue evokes thoughts of warm winter comfort, it’s destined to become a prominent feature in the fashion landscape for spring and summer 2024.

This Olive Green palette now graces the Influencer Air Stroller and its accompanying accessories, such as the Footmuff Teddy, Luxury Changing Bag, and Luxury Organiser. These products seamlessly blend cutting-edge style with the innovative features and durability that parents have come to rely on from the trusted Leclercbaby brand.


Toys Of The Week

Christmas-Opoly Board Game, Amazon

It’s beginning to look a lot like Christmas. Get your lights up, and your presents wrapped, gather family and friends and pop the lid off the Late For The Sky Christmas-opoly Board Game.

Watch out, players! You may be run over by a reindeer. Be nice or you may end up with a lump of coal. To play this Late For The Sky Board Games creation, collect Christmas properties, and increase your property value by buying presents and trading them in for a Christmas tree. It’s all fun and games until someone blows a fuse, gets snowed in or gets sent to naughty and is out of the game for three turns. Whatever happens, you better not pout! This Late For The Sky Board Games twist on one of the world’s most iconic board games brings all the fun and festive cheer of the season to your table for yourself, friends and family.

Latest Books

What’s It Like To Tickle a Tiger? Kathryn Jewitt

f you’ve ever wanted to know what’s it like to tickle a tiger…it’s time to find out. Lift the flaps in this cute little board book for some hilarious touch and feel surprises! There are sturdy flaps on every spread and large, colourful touch-and-feel elements.

What’s On


Hobbledown in Epsom

Hobbledown in Epsom, Surrey is hosting Sen Christmas this year, featuring Sen Santa – a sensitive Santa session for children with special educational needs.

At Sen Christmas, children can meet and take photos with Sen Santa and his reindeer, allowing children to meet Santa in his Grotto in a more relaxed, stress-free environment.

Taking place on December 18th, Sen Christmas involves:

  • Entry and access to Hobbledown between 9 am and 11 am.
  • Enjoy the use of our indoor play barn 9 am-10 am. During this time, the play barn will be exceptionally quiet with no music playing.
  • Between 10 am and 11 am, Santa will be in his Grotto, allowing free-flow visits. There will be no music, but there will be bubbles around the Teepee area. Children will be able to enter and leave the Teepee as many times as they would like within the hour.
  • When the children feel ready, they can collect their coin from Santa, hopefully, have a photo with their grown up, and visit the elf store to choose their gift. Our elves will be on hand for a quiet interaction to assist you in any way they can.

Sen Christmas promises a heartwarming experience for visitors of all abilities.

Shrek the Musical

The award-winning Broadway and West End hit show Shrek the Musical, currently thrilling audiences on tour, will transfer to the iconic Eventim Apollo in Hammersmith for six weeks only from 19 July 2024. Antony Lawrence (Shrek), Joanne Clifton (Princess Fiona), James Gillan (Lord Farquaad), Brandon Lee Sears (Donkey), and Cherece Richards (Dragon) will continue to play to packed houses across the UK and Ireland until May 2024 before heading to the Eventim Apollo in London from 19 July – 31 August 2024.

Next summer you don’t have to go Far Far Away to find an unforgettable experience. Join Shrek and his loveable side-kick Donkey at the iconic Eventim Apollo in Hammersmith as they embark on an action-packed adventure to rescue the beautiful, but cursed, Princess Fiona from a castle protected by a fearsome fire-breathing dragon.

Retaining all the impact of the blockbuster film, this Shrek-tacular stage adaptation is packed full of ogre-sized fun with an exceptionally talented cast, infectious numbers performed by a live band including the anthemic ‘I’m a Believer’. With laugh-out-loud comedy, magnificent sets, vibrant costumes, and a heart-warming message of acceptance and friendship proving that ‘beautiful ain’t always pretty’, this is an unmissable night out for the whole family.

Read Next

The One and Only Elf On The Shelf: The Three Golden Rules And What To Do If You Break Them

Where To Shop The Best Luxury, Novelty And Eco-Friendly Christmas Crackers

In The Spotlight

Cool Meets Comfort: NEW Evolve Bouncer In Mesh

The Ergobaby Evolve Bouncer is a summer baby essential. The NEW breathable mesh fabric combines coolness with comfort, providing a soothing chill-out spot for your little love. It evolves from a cosy newborn lounger to a calming infant bouncer, to a fun toddler seat.

Each bouncer comes with a removable, ergonomic newborn insert that supports baby from head to hips, making it suitable and supportive from birth (2.5kg) to toddlerhood (13.2kg).



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